Core Brand elements Color …anding ƒriar and econdar ƒalettes hen it coes to counicating the Cool Warm CooL — PreFerred Warm — SuPPLemenTaL Cisco brand color is —uintessential. The base analogous base analogous following color configurations show how base extensions complementary Cisco’s referred and suleental pairing colors can be eanded analogousl foundation to build haronious color alettes and coleentar airings. orking fro these analogous etensions will ield base analogous base analogous rich results that arr well with Cisco’s base extensions complementary foundational colors. pairing foundation ANALOGOUS COLOR An analogous color schee adds hues and values that are ad¨acent to a chosen color on a color wheel. •or eale red to orange. COMPLEMENTARY COLOR base analogous base analogous A coleentar color schee adds hues and values that are oosite to a chosen color on a color wheel. •or eale red and green. base extensions complementary pairing SHADES AND TINTS A shade is the iture of a color with black which reduces lightness. A tint foundation is the iture of a color with white which increases lightness. USING COLOR WITH CISCO PANTONE® 7477 These alettes have also been develoed to work haroniousl with Cisco’s base analogous base analogous legac ƒA¢T‰¢…® Š€ŠŠ. f needed ƒA¢T‰¢…® Š€ŠŠ can be used as a suort color with an of the alettes to reinforce Cisco’s brand e—uit. base extensions complementary Ÿowever it is iortant that it be used saringl and onl when necessar. pairing foundation 2ˆ The Cisco Brand / Cisco Brand dentit ste
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