Brand expressions Œrahics Œrahic 2 Cobine cale and •ill …bed Cobine and contrast. hen cobining the fors together for this Ÿere again sil laing with scale is a owerful wa to transfor the ’sing the sae logic and eecution as scaling and filling ou can grahic variation a rich bold i of contrasting colors is essential. eression. ¯ooing into the grahic eonentiall ields a fresh new ebed the grahic as a attern into iconic shaes or tograh for ’se vibrant colors ied with gradients and lighter tones. Anchor look—where the focal oint becoes color and attern. The Cisco bars infinite variations of this grahic eression. hen doing this be sure the grahic with dee gras. ¡ou can use the full sectru of color are still evident but becoe a secondar eleent. At this scale cro to kee our color and treatent consistent so that each variation still here but se—uence contrasting color values in coleentar fashion and fill into different areas to create rich dnaic backgrounds. connects visuall with the Cisco brand. instead of creating an obvious rainbow. ˆ1 The Cisco Brand / Cisco Brand dentit ste
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