Data Age 2025: The Evolution of Data to Life-Critical Don’t Focus on Big Data; Focus on the Data That’s Big Sponsored by Seagate Figure 1. Evolution of Computing Before 1980 1980—2000 2000 to Today Data and compute are distributed Datacenters expand role in managing data Data sits almost Quick expansion Datacenters in entertainment 2 exclusively in expand to cloud datacenters infrastructures Data and compute Compute centralized continues to be distributed; data Business-focused begins to contract Add social to the mix 1 3 Source: IDC’s Data Age 2025 study, sponsored by Seagate, April 2017 This is the state of our data-driven world today. Tremendous advances in the density of computing power and data storage and availability enable entirely new applications and locations for digital technology and services. The resulting demand in turn drives further advances in our ability to collect, manage, process, and deliver data — in context, in step with business workflows, and in the stream of life. The consequence of this recursive cycle is explosive growth in the global datasphere (see Figure 2). IDC White Paper © 2017 IDC. www.idc.com | Page 6