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Where your ads appear Engagements campaign impressions are served in multiple locations. Timelines Profiles / Tweet detail pages Top of search results Your campaign may be visible (Optional) When someone (Optional) You can opt in to have within a person’s timeline if you’ve targeted visits a Twitter your campaigns appear at the your ad uses audience profile or Tweet detail page, top of select search result pages targeting that is relevant to they may be eligible to see on Twitter.com & partner that person. your ad. products like Hootsuite. Official Twitter clients Third-Party Twitter clients Engagement campaigns from We currently syndicate our our advertising partners may Twitter Ads suite to some third- also be displayed through party Twitter clients. You can Twitter’s official desktop and customize where you'd like your mobile clients, including Tweets to appear on the TweetDeck, Twitter for iPhone, "Creatives" tab during campaign and Twitter for Android, and setup. more. 06

Engagement Objective Playbook - Page 6 Engagement Objective Playbook Page 5 Page 7