Easy. Use AppExchange Crunchbase solutions. 4.9 They will enrich your data in Salesforce, “ Crunchbase data within SFDC records saves time and ensuring sales teams have accurate keeps me up to date with funding rounds, news, etc. information. That’s an advantage in the fast-moving tech space.” EMILY L. Find out more Cognism D&B Optimizer 5.0 5.0 lightning data solution “ Cognism helps re-engage with old customers “ D&B Optimizer improved how I manage while getting new customers. Easy data my org’s account data. The company- management, and the work flow takes matching logic identifies duplicates and seconds. What a piece of tech!” potential relationships in an intuitive layout.” HECTOR FORWOOD DINA SMITH Find out more Find out more Editor’s note: Reviews were edited for clarity and length.