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Social Media Instead, thousands of innovative creators equipped with pow- erful new tools and capabilities simply started exploring their crazy ideas and passions—and sometimes magic happened. This cycle is about to repeat itself, this time with AI. So the chatbot example I’ve focused on in this chapter is just one of countless possible paths forward. Those who truly crack the codes here will likely do so with ideas and approaches no one has yet to imagine. For them, an incredible future of creative fulfillment and high impact awaits. 109

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