Impromptu: Amplifying Our Humanity Through AI over efficiency when it comes to gaining a competitive edge in a winner-take-most market. While this strategy can be effective in many contexts, it can be particularly useful in sub-Saharan Africa, where the business climate is rapidly changing. In this region, entrepreneurs need to be aware of the unique challenges and opportunities that come with Blitzscaling, and understand how to implement this strategy in a way that is tailored to their specific market. One of the biggest advantages of Blitzscaling for entre- preneurs in sub-Saharan Africa is the ability to quickly gain a foothold in rapidly changing markets. This region is characterized by high levels of economic volatility, making it difficult for companies to establish them- selves in a short period of time. However, the Blitzs- caling approach enables companies to rapidly expand their market share and gain a competitive edge over slower-moving rivals. In order to successfully Blitzscale, entrepreneurs in this region need to be willing to take calculated risks and move quickly. For example, Kenyan startup M-Kopa Solar successfully utilized the Blitzscaling approach to become a market leader in solar energy. By quickly recognizing the poten- tial of this new technology and leveraging mobile pay- ment platforms, M-Kopa was able to rapidly scale their business and capture a significant portion of the market. In addition, the company was able to quickly adapt to changing customer needs by introducing new payment options and services. In addition to its advantages, Blitzscaling can also pres- ent certain risks for entrepreneurs in sub-Saharan Africa. For example, many of the region’s markets are marked by high levels of competition, which can make it diffi- cult for companies to maintain their market share in the long term. Furthermore, Blitzscaling can lead to a loss of 138