13 12 LIVE NATION BRAND GUIDE COLOR STANDARDS To ensure accurate color reproduction, always match the approved Pantone/ CMYK/RGB colors outlines on this page. Do not use the colors shown in this guide for precise visual matching. BRAND COLORS LIVE NATION RED 100% BLACK 100% WHITE PANTONE 186C for coated. PANTONE 186U for uncoated. CMYK C=0, M=100, Y=81, K=4 RGB R=227, G=25, B=55 HEX# E21836