page 35 A BC DE F These treatments express what should NOT be done with the logo. logo / don’ts A. DON’T use the logo without the branded box and band. B. DON’T customize the square housing that surrounds the logo or the bands. C. DON’T use the bands at an angle. Only place the band and branding box horizontal or vertical. The logo should always sit on a horizontal. D. DON’T color the logo with colors other than those specified. E. DON’T overlap key elements of the layout with the logo and band. (“FOR LOVE OR MONEY?” vertically is not acceptable) F. Always surround the logo with the branding box. Always define the square.