IT’S A BIRD, IT’S A PLANE, Is Dollar Shave Club: IT’S A… COMPANY!? A A COMPANY? A SUCCESSFUL STARTUP? They sold every product at a loss Here’s a fun business guessing game: What is Dollar Shave Club? B A NEW PRODUCT? The production was entirely outsourced to Dorco, a South Korean company (the same product can be bought directly from Dorco) C A POWERFUL BRAND? Do brands have to be profitable to be successful? 55