6.5 Photography Light and shadow: do’s The color and tone of the photography should be rich and warm. This will evoke an emotional feeling of our impact on humanity and all that we do to empower people. The white balance should skew slightly toward an amber color temperature and magenta tint . Silhouettes are a gre at way to show people without showing identity Reflections cre ate a dynamic composition and evokes a sense of magic. Utilize natural light sources to bring warmth to imager y. A well placed shadow c an make an image feel more natural and less staged.