BRAND GUIDELINES SECONDARY PALETTE YELLOW YELLOW GREEN GREEN TURQUOISE AQUA-MARINE BLUE PURPLE PLUM RED CORAL Role of the secondary color palette We primarily use the secondary color palette on the website and apps, as it coincides with diff erent roles on the website . Secondary colors should never be used as a dominant color on their own . You may see the secondary colors used in marketing materials in charts, time lines or presentations, but they will be used sparingly . Very little usage of the The secondary color secondary color palette palette will be used in marketing materials extensively on the and other collateral . website . 38