Raise Millions by Hustle Fund VC Page 50 ● This is a huge problem, but people won’t pay for the solution (either because it’s too expensive or too complicated) ● The founder hasn’t done enough customer research to understand the problem Your problem slide should give efficient and compelling responses to these three questions: ● What is the problem? ● How do you know it's a problem? ● Who needs a solution to this problem? Here is an example of an ineffective problem slide: 1. Airbnb hosts don't know how to market their homes to travelers 2. The average Airbnb is vacant 15 days a month 3. There are no tools designed for Airbnb hosts to increase their bookings What's the problem with this example? Let's dissect it: “Airbnb hosts don't know how to market their homes to travelers.” This is a broad, general statement with no data to back it up. hustlefund.vc / @hustlefundvc