back to the original meaning of the word “identity” — The neat thing about this is that Rippling isn’t just would be inseparable from information about each going back and adding all of the individuals in those employee’s role, department, and function within a buckets to that email list in GSuite or O昀케ce365. Rip- company. In other words, a company’s HR data. pling will also maintain the 昀椀delity of that data going forward — so that the next time you hire an engineer, One small example of this: or the next time someone gets promoted to be a man- ager, they’re going to be added to that email list. In many companies, IT is responsible for maintaining company email lists. A hypothetical company, Acme And, taking that one step further: When you hire Co, might have 56 people on the email list ‘engineer- someone in Rippling and you tell us this person is in [email protected].’ Current IT systems will all treat the the engineering department, that changes everything 56 people on the list as “users,” without understand- about how Rippling sets them up in your systems: ing anything about their underlying role within the business. But these aren’t 56 random individuals! It changes what systems they’ll have access to — AWS They’re engineers, in the engineering department. and GitHub perhaps, but not Salesforce. It changes what email lists they are subscribed to. It changes If you could speak to your IT systems in terms of HR what software is installed on their computer. concepts like someone’s department, or role, or work location, you could just add that department to the And when someone’s role within an organization email list. And this, in turn, would dramatically simplify changes, Rippling isn’t just changing payroll and HR the administration of those systems. systems — we’re recon昀椀guring the systems they have access to, the email lists they are subscribed to, and One of my favorite parts of a Rippling demo is when I the software and level of access they have on their show prospects how you can add not only individuals, work computer. but also HR concepts like the “Engineering Depart- ment,” or a particular work location, or all managers in the company, to an email list in Rippling: 6 Rippling Memo