A01 (Food & Drink) MICHELOB GUY AB INBEV – MICHELOB ULTRA MICHELOB ULTRA MICHELOB ULTRA, New York / WIEDEN+KENNEDY, New York / DRAFTLINE, New York USA WIEDEN+KENNEDY, New York / DRAFTLINE, New York SILVER LION SILVER LION A02 (Consumer Goods) MATCH STIX SNATCH FENTY BEAUTY FENTY MATCH STIX @GRACEMCHOI, New York / FENTY BEAUTY, San Francisco USA @GRACEMCHOI, New York BRONZE LION BRONZE LION A04 (Automotive) UNHASHTAGGED PLACES RENAULT ALASKAN OUTSIDER PUBLICIS, Buenos Aires ARGENTINA TRESBIEN!, Martinez BRONZE LION BRONZE LION A07 (Media / Entertainment) WEDNESDAY HATES MARKETING NETFLIX WEDNESDAY ON NETFLIX NETFLIX MARKETING PARTNERSHIPS, Los Angeles / TRAILER PARK, New York / ART MACHINE, Los Angeles / HUSTLE LA, Los Angeles USA TRAILER PARK, New York / ART MACHINE, Los Angeles / HUSTLE LA, Los Angeles SILVER LION SILVER LION CALL ME, WITH TIMOTHEE CHALAMET APPLE APPLE TV+ TBWA\MEDIA ARTS LAB, Los Angeles USA MJZ, Los Angeles BRONZE LION BRONZE LION A08 (Consumer Services / Business to Business) NXT LVL BANK OF MONTREAL BANK OF MONTREAL FCB TORONTO CANADA UNIFIED CONTENT, Toronto GOLD LION GOLD LION A09 (Not-for-profit / Charity / Government ) THE RELUCTANT SHANTY AUSTRALIANS FOR UNHCR UNHCR BMF, Sydney AUSTRALIA FINCH, Sydney SILVER LION SILVER LION B01 (Community Management ) WORLD CUP DELIVERY PEDIDOS YA PEDIDOS YA APP GUT, Buenos Aires ARGENTINA GUT, Buenos Aires / PAISANOS.IO, Buenos Aires GOLD LION GOLD LION B02 (Audience Targeting / Engagement Strategies) FLIPVERTISING SAMSUNG SAMSUNG GALAXY Z FLIP4 CHEP NETWORK, Sydney AUSTRALIA THE SWEETSHOP, Sydney GRAND PRIX GRAND PRIX OREO CHEAT COOKIES MONDELEZ EUROPE OREO SAATCHI & SAATCHI, Dusseldorf GERMANY ICONOCLAST, Berlin GOLD LION GOLD LION ECYCLELAND INTEL INTEL VMLY&R, Kansas City USA BRONZE LION BRONZE LION B03 (Real-time Response) FOLLOW THEIR LEADER NON-VIOLENCE PROJECT FOUNDATION NON-VIOLENCE PROJECT FOUNDATION NORD DDB, Stockholm / NORD DDB, Copenhagen SWEDEN BRONZE LION BRONZE LION #KEEPTHEGREY DOVE DOVE EDELMAN, Toronto CANADA EDELMAN, Toronto SILVER LION SILVER LION B04 (Social Data & Insight) TRENDING 2 TABLE VOILÀ BY SOBEYS VOILÀ FCB TORONTO CANADA 456 STUDIOS, Toronto SILVER LION SILVER LION SCROLLING THERAPY EUROFARMA EUROFARMA DENTSU CREATIVE, Buenos Aires / DENTSU CREATIVE, New York / DENTSU CREATIVE, Chicago ARGENTINA FRIENDS AND FAMILY, Los Angeles / THE YOUTH, Curitiba SILVER LION SILVER LION B05 (Brand Storytelling ) RIDICULOUS EXCUSES NOT TO BE INCLUSIVE COORDOWN WORLD DOWN SYNDROME DAY 2023 INDIANA PRODUCTION COMPANY, Milan / SMALL, New York ITALY INDIANA PRODUCTION COMPANY, Milan / TINYGIANT, New York SILVER LION SILVER LION FIGHTING TO REMEMBER ZIKARON BASLON FIGHTING TO REMEMBER McCANN, Tel Aviv ISRAEL BRONZE LION BRONZE LION B06 (Innovative Use of Community ) WHY IS THIS A SWIGGY AD? SWIGGY SWIGGY TALENTED.AGENCY, Bangalore INDIA ROOTED FILMS, Mumbai / THOUGHTLINE DESIGN STUDIO, Mumbai BRONZE LION BRONZE LION ILLITERATE ADS PEPCO PEPCO BACK TO SCHOOL VMLY&R, Bucharest ROMANIA LOOPS PRODUCTION, Bucharest SILVER LION SILVER LION INMYSEAT SISTA FUND/UN WOMEN FRANCE SISTA FUND/UN WOMEN FRANCE BETC, Paris FRANCE GENERAL POP, Paris BRONZE LION BRONZE LION MISSION: WHOPPER BURGER KING WHOPPER DAVID, Sao Paulo / DAVID, Buenos Aires BRAZIL SILVER LION SILVER LION B07 (Metaverse, New Realities & Emerging Tech) HEINZ A.I. KETCHUP KRAFT HEINZ HEINZ KETCHUP RETHINK, Toronto CANADA RETHINK, Toronto SILVER LION SILVER LION C01 (Organic Reach & Influence) RAISE YOUR ARCHES MCDONALD'S MCDONALD'S LEO BURNETT, London UNITED KINGDOM MOXIE PICTURES, London BRONZE LION BRONZE LION #TURNYOURBACK DOVE DOVE OGILVY, London / DAVID, Madrid UNITED KINGDOM DAVID, Sao Paulo BRONZE LION BRONZE LION C02 (Partnerships) GOLDFISH HAND DISH CAMPBELL'S SNACK COMPANY GOLDFISH SAATCHI & SAATCHI, New York USA STINK FILMS, Los Angeles / ZING + HOW DESIGN, Chicago / GENTLE GIANT STUDIOS, Burbank BRONZE LION BRONZE LION THE DIAPÉR BABY2BABY THE DIAPÉR MOTHER, California USA MOTHER, California BRONZE LION BRONZE LION MCDRIP MCDONALD'S MCDONALD'S NORD DDB, Helsinki FINLAND NORD DDB, Helsinki BRONZE LION BRONZE LION C03 (Innovative Use of Influencers) THE ZÉ THEORY ZÉ DELIVERY ZÉ DELIVERY | BEER DELIVERY APP GUT, Sao Paulo BRAZIL AMBEV, Sao Paulo / DLKTSN, Sao Paulo / EVIL TWIN, Sao Paulo / BLACK MADRE, Sao Paulo / STUDIO PAULO BARROS, Sao Paulo BRONZE LION BRONZE LION NEVER DONE EVOLVING FEAT SERENA NIKE NIKE AKQA, Sao Paulo / AKQA, Portland / AKQA, Melbourne BRAZIL HEFTY, Sao Paulo BRONZE LION BRONZE LION D02 (Social Film ) WHO - A THREAD MOVIE PRIME VIDEO PRIME VIDEO HEREZIE, Paris FRANCE UNFOLD PRODUCTION, PARIS GOLD LION GOLD LION Title Brand Product / Service Entrant / Idea Creation Location Production Prize Award

THE MOVIES THAT MADE (FROM) US FIVE STAR FIVE STAR CHICKEN BBDO BANGKOK, Bangkok THAILAND BBDO BANGKOK, Bangkok / SUNETA HOUSE, Bangkok BRONZE LION BRONZE LION #UNEXAMINABLE THE VIF NETWORK NGO WOMEN RIGHTS DDB ROMANIA, Bucharest ROMANIA ABIS STUDIO, Bucharest SILVER LION SILVER LION THE COST OF BEAUTY DOVE MASTERBRAND DOVE OGILVY, London / OGILVY, Toronto UNITED KINGDOM SMUGGLER, London GOLD LION GOLD LION D03 (Social Film Series) THE INNOCENT EYES VOIZ VOIZ OGILVY, Bangkok THAILAND FACTORY01, Bangkok BRONZE LION BRONZE LION APPLE MUSIC SUPER BOWL HALFTIME SHOW - RIHANNA APPLE MUSIC APPLE MUSIC APPLE, Los Angeles USA APPLE, Los Angeles SILVER LION SILVER LION D04 (Co-Creation & User Generated Content ) I'M NEALE DANIHER FIGHTMND FIGHTMND CLEMENGER BBDO, Sydney AUSTRALIA FINCH, Sydney SILVER LION SILVER LION D05 (Social Commerce) GO TO YOUR HAPPY PRICE PRICELINE PRICELINE MIRIMAR, Los Angeles USA EPOCH FILMS, New York BRONZE LION BRONZE LION E01 (Multi-platform Social Campaign ) #BRINGBACK2011 OREO INDIA OREO COOKIE LEO BURNETT, Mumbai INDIA SILVER LION SILVER LION E02 (Sponsorship & Brand Partnership) APPLE MUSIC SUPER BOWL HALFTIME SHOW - RIHANNA APPLE MUSIC APPLE MUSIC APPLE, Los Angeles USA APPLE, Los Angeles BRONZE LION BRONZE LION CASHBACK FOR YOUR JERSEY’S BACK FLASH FLASH CORPORATE CARD FCB BRASIL, Sao Paulo BRAZIL FCB BRASIL, Sao Paulo GOLD LION GOLD LION OTHER MC’S HEINZ HEINZ PICKLES KETCHUP AFRICA CREATIVE DDB, Sao Paulo BRAZIL MOSAICO FILMES, Sao Paulo / ANTFOOD, Sao Paulo / HALLEY SOUND, Sao Paulo BRONZE LION BRONZE LION E03 (Social Purpose) THROUGH THEIR EYES MAYBELLINE NEW YORK MAYBELLINE NEW YORK HERO, Melbourne / McCANN, Melbourne AUSTRALIA TRUCE FILMS, Melbourne SILVER LION SILVER LION RUNNER 321 ADIDAS ADIDAS FCB TORONTO CANADA 456 STUDIOS, Toronto BRONZE LION BRONZE LION F05 (Cultural Insight) STAIN NOT SHAME ZEVA FASHION ZEVA FASHION SCANAD, Nairobi KENYA BRONZE LION BRONZE LION #OPTINK JUNGE HELDEN E.V. ORGAN DONOR RECRUITMENT McCANN, Paris FRANCE GOLD LION GOLD LION ATURA O BAILE (PUT UP WITH THE DANCE) BUDWEISER INSTITUTIONAL AFRICA CREATIVE DDB, Sao Paulo BRAZIL KONDZILLA, Sao Paulo / CANJA AUDIO CULTURE, Curitiba BRONZE LION BRONZE LION F06 (Breakthrough on a Budget) BILL IT TO BEZOS JANE/FINCH COMMUNITY CENTRE JANE/FINCH COMMUNITY CENTRE Angry Butterfly, Toronto CANADA Angry Butterfly, Toronto GOLD LION GOLD LION VOICE OF THE CHECKOUT TESCO TESCO RETAILER BBH, London UNITED KINGDOM BRONZE LION BRONZE LION F07 (Corporate Purpose & Social Responsibility) THE EXILED TEAM BRAHMA BEER INSTITUTIONAL AFRICA CREATIVE DDB, Sao Paulo BRAZIL MOONHEIST, Sao Paulo / SATELITE AUDIO, Sao Paulo BRONZE LION BRONZE LION Title Brand Product / Service Entrant / Idea Creation Location Production Prize Award