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Inflight Brand experience INFLIGHT COLLATERAL NAPkiN Inflight I’d be happy to Offerings hold your drink. Drink coupon Yes, we fly there. Beer, Wine, or Liquor 5 countries, 90 destinations, and counting. $ ® 4 Finlandia Vodka & Seagram’s Tonic Water ® Signature Special Made with 100% recycled fiber (May contain incidental [<0.5%] non-recycled fiber) J. Smith 0123456789 Pretzels Exp Dec 31, 2014 Pretzels Just because we like you. Just because we like you. ©2014 The Coca-Cola Company. “SEAGRAM’S” and the SEAGRAM’S Crest design are registered trademarks of LDI (Cayman) Ltd. and used under license by The Coca-Cola Company. Registered trademarks are used with permission. Lightly Salted Honey Roasted Lightly Salted Honey Roasted Peanuts Peanuts Peanuts Pretzels Peanuts Just because we like you. Peanuts are our favorite too. We thought you deserved Peanuts are our favorite too. We thought you deserved a treat. a treat. Lightly Salted Honey Roasted Peanuts Peanuts Peanuts are our favorite too. We thought you deserved a treat. Note: Do not use Sunrise Yellow type on a silver background. Customer Communication Style Guide Southwest Airlines Brand Style Guide | 124

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