The Home Depot Brand Book

PR & Branding Guidelines Q2 2021

The Home Depot Foundation Mission Statement About The Home Depot Foundation The Home Depot Foundation works to improve the homes and lives of U.S. veterans, train skilled tradespeopleto fill the labor gap and support communitiesimpacted by natural disasters. Since 2011, the Foundation has invested more than $375 million in veteran causes and improved more than 50,000 veteran homes and facilities. The Foundation has pledged to invest half of a billion dollars in veteran causes by 2025 and $50 million in training the next generation of skilled tradespeople through the Path to Pro program. To learn more about The Home Depot Foundation: Online-HomeDepotFoundation.org Instagram-@HomeDepotFoundation Twitter-@HomeDepotFound Facebook-@HomeDepotFoundation 2

Foundation Partners We partner with 22 national nonprofit partners and more than 4,000 local partners across the nation to make a difference. National partners include: 3

The Home Depot Foundation & Team Depot When to use When to use When to use The Home Depot Team Depot: #TeamDepot: Foundation: Team Depot identifies our associate #TeamDepot is a hashtag When speaking to our financial volunteer force, 400,000+ strong, we use year-round when support or partnership with a working in their local communities. showcasing associate nonprofit organization, please Please use Team Depot when speaking to volunteers or the use The Home Depot associate volunteers (i.e., “Team Depot, impact of their efforts Foundation(i.e., “In partnership Home Depot’s associate volunteer force, in our communities with The Home Depot assembled 500 disaster relief kits”). (i.e., “sweat equity”). Foundation, Meals on Wheels Austin served 100 residents”). 4

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Serving Veterans Talking Points § More than 35,000 of our associates are veterans or active-duty military –so giving back to veterans is personal to The Home Depot. § The Home Depot Foundation supports veteran housing initiatives for our nation’s combat- wounded, homeless and senior veterans. § Thousands of our store associates volunteer with Team Depot in communities across the country to help ensure our veterans have safe, reliable housing. § Today, we’re with [nonprofit partner] to help a [military branch] veteran who needs [project description]. § For example: o Today, we’re working with Meals on Wheels Austin to build a wheelchair ramp for Maggie, a U.S. Army veteran living in Austin, Texas. She hasn’t been able to leave her home while in her wheelchair for many years, and this ramp will help her live more independently. § To date, The Home Depot Foundation has donated more than $375 million to veterans in need – and the Foundation is committed to investing half of a billion dollars by 2025. 6

Veteran Home Dedication Talking Points § Hello, everyone! We are honored to be here today on behalf of The Home Depot Foundation and be a part of presenting you this incredible home. § I want to start by thanking all the veterans here for your service to our country. § For those of you who don’t know, The Home Depot Foundation has a nationwide commitment to helping our nation’s homeless, senior and combat-wounded veterans. § We work closely with nonprofit partners like [insert partner] to build and improve homes and facilities to create more accessibility for our nation’s heroes. § To date, The Home Depot Foundation has donated over $375 million to projects like this one –and we’re committed to investing half of a billion dollars to veterans in need by 2025. § On behalf of The Home Depot Foundation, welcome home. 7

Making a Difference for Veterans Impact: Importance: Commitment: More than 37K+ $500M $375M veterans are homeless on any to veteran causes by 2025 awarded to veteran given night non-profit partners 2M 50,000+ veterans are living in inadequate owned housing veteran homes & facilities positively 9M+ impacted or enhanced veterans are seniors 800K+ post-9/11 veterans have significant service-connected disabilities 8 8

Veterans in Need Disaster Response Serving those who have served us all Helping to rebuild hope

Disaster Response Talking Points § The Home Depot Foundation supports communities impacted by natural disasters with the help of nonprofit partners including the American Red Cross and Operation Blessing. § Our merchandising, supply chain and operations teams work around the clock to move necessary product and equipment to stores caught in the path of the storm. § Our stores often become command centers for first responders and relief agencies. The Foundation partners with nonprofits like Team Rubicon, an organization that rallies veterans to help communities in the wake of a disaster,to deliver aid when communities need it. § The Home Depot Foundation has committed more than $4.1 million to disaster response in areas impacted by fires, hurricanes and tornadoes in 2021. § In 2020, The Homer Fund, The Home Depot’s associate assistance program, granted more than $1.5 million to support associates impacted by natural disasters. 10

Making a Difference During Disasters Impact: Importance: Investment: Providing help where 314 The Home Depot Foundation it’s needed most. committed more than Rebuilding hope for communities official disasters $4.1 Million hit by natural disasters through declared by FEMA immediate on-the-ground in 2020 to disaster response in areas impacted assistance as well as long-term by fires, hurricanes rebuilding support and tornadoes in 2021 11 11

Trades training Trades Training Veteran housing Building a Path to Pro Disaster response

Path to Pro Talking Points § In the U.S., there are more than 300,000 open jobs requiring skilled plumbers, carpenters, electricians and HVAC specialists. The Foundation sees an opportunity to lead the charge and is committed to training the next generation of tradespeople through our education and job training program, Path to Pro. § The Foundation’s trades-focused partnerships have exposed more than 15,000 people to the skilled trades and have certified 5,000 participants in its first two years. § We partner with multiple organizations to help train and certify high school students, including those in underserved communities, and prepare separating military for their next career. § We’ve launched a first-of-its kind website, allowing people to search local training programs, licensing requirements and open jobs in the trades –all in one centralized resource. § We’re working to introduce a new online platform to increase networking between skilled tradespeople and Pro customers of The Home Depot –helping connect qualified workers with employers. 13

Making a Difference through Path to Pro Impact: Importance: Commitment: Creating smart 300K+ Introduce more people to skilled partnershipsand trades and continue to help certify 1 programs to train and skilled labor job openings program participants to succeed in certify separating new careers military,high 80%+ schoolstudents and of contractors have trouble finding underservedyouth skilled workers2 To date, 33% 15,000+ of firms are delaying new projects exposed to skilled trades because of labor shortages3 5,000+ certified participants 1 Bureau of Labor Statistics Job Openings Survey (Construction Sector) 2U.S. Chamber of Commerce Construction Index 3Home Improvement Research Institute 14 14

Veterans in Need Serving Atlanta Supporting under-resourced Serving those who have served us all communities in our hometown

Hometown Giving The Home Depot Foundation is proud to serve under-resourced communities inour hometown. Over the last decade, we have invested nearly $90Mto support communities in Atlanta with affordable housing, education opportunities andcommunity outreach. Affordable Housing Education / Workforce Development Community Outreach 16

Atlanta Giving Strategy Through Atlanta-based nonprofit partnerships, The Foundation will continue to invest in our hometown, aiming to make a significant impact in the areas of housing, education and community outreach programs. § Housing Improve the spectrum of housing, from safe/affordable housing access to home ownership, maintenance and neighborhood beautification. § Education Elevate educational opportunities to help ensure a foundation for career success and economic mobility. § Community Outreach Build capacity and impactful programs for local nonprofits offering unique and tailored services to their communities in the wake of a disaster,to deliver aid when communities need it. 17

Making a Difference for Our Communities Impact: Importance: Investment: The Home Depot The Home Depot was Nearly Foundation has made founded in Atlanta more several financial than 40 years ago. $90 Million commitments to support granted across housing, under-resourced Giving back and doing the outdoor spaces, the arts and communities in the city of right thing for the healthcare in Atlanta. Atlanta. company's hometown is In partnership with more our responsibility. than 17nonprofit organizations, the Foundation has invested in critical home repairs, restored parks, beautified neighborhoods and trained people for the skilled trades. 18 18

Veterans in Need The Homer Fund Serving those who have served us all Supporting our fellow associates

The Homer Fund Talking Points § The Homer Fund is a 501(c)(3) nonprofit that provides financial assistance to associates facing an unforeseen financial hardship. § Founded in 1999 by our Co-Founders Bernie Marcus, Arthur Blank and Ken Langone, The Homer Fund has awarded more than $214 million to more than 157,000 Home Depot families needing support with basic living expenses. § In 2020, The Homer Fund gave nearly $16.5 million to more than 7,700 associates, including $1.6 million to assist families affected by natural disasters and more than $2 million to support associates impacted by COVID-19. § Every dollar an associate donates to The Homer Fund goes right back to an associate in need through the Direct Grant and Matching Grant programs. § The Home Depot Foundation annually matches associate donations to the Fund between $25 and $1,000, up to $3 million. § Learn more at THDHomerFund.org or on Twitter @HomerFund. NOTE: The Homer Fund has its own fonts and logo. Please refer to page 27 for more details. 20

Making a Difference For Associates Supporting our orange-blooded family Impact: Importance: Commitment: $214M+ $1.6M+ Living The Home Depot’s core granted in 2020 to support values and making a positive in grants awarded for impact in the lives of our fellow unforeseen financial 1,700 associates through the Direct and hardships Matching Grant programs and Home Depot families impacted by regularly-updated financial 157K+ natural disaster resources Home Depot families $2M supported granted to Home Depot families impacted by COVID-19 in 2020 $34M+ in college scholarships awarded 21 21

Visual Brand Guidelines Creating consistency across communications

Logo Usage Guidelines – The Home Depot Foundation & Team Depot Use for: Use for: § Event collateral § Project and volunteerism § Partner communications signage (sign up sheet, etc.) § Philanthropic commitments § Associate swag § Media materials Download approved logo: NOTE: The Foundation logo should thd.co/PR be used at the end of ALL videos even if Team Depot is represented. Download approved logo: thd.co/PR 23

Colors & Fonts – The Home Depot Foundation Colors: Fonts: § Primary: § Tertiary: § Primary Fonts - PMS 165 C White Used for headlines 0C / 74M / 100Y / 0K 249R / 99G / 2B Helvetica Neue LT Std § Secondary: PMS Cool Gray 11 Helvetica Neue LT Std Condensed PMS Cool Gray 8 63C / 52M / 44Y / 33K 0C / 0M / OY / 37K 102R / 102G / 102B § Secondary Font – 153R / 153G / 153B Used for subheads and body copy PMS 5743 C Bitter 49C / 26M / 88Y / 70K 57R / 69G / 23B § Tertiary Font – Used sparingly for visual accent Quentin 24

Approved Photos & Videos – The Home Depot Foundation Materials in this folder are approved for COVID-19 Content Guidelines internal and external use and will be We love to receive photos of our updated quarterly: thd.co/PR associates and nonprofit partners serving communities. Photos on Home Depot channels must reflect COVID-19 standard operating procedures and show volunteers: § wearing masks § standing at a safe physical distance of 6ft+ from one another Please share photos with us at [email protected] 25

Logo Usage Guidelines – The Homer Fund Use for: § The Homer Fund fundraising and campaign events Download approved logo: thd.co/PR 26

Colors & Fonts – The Homer Fund Colors: Fonts: § Primary: § Tertiary: § Primary Fonts - PMS 165 C PMS Cool Gray 8 Used for headlines 0C / 74M / 100Y / 0K 0C / 0M / 0Y / 37K 249R / 99G / 2B 153R / 153G / 153B Helvetica Neue LT Std § Secondary: PMS 7709 C White 60C / 13M / 25Y / 0K § Secondary Font - 97R / 176G / 187B Used for subheads and body copy Helvetica Neue LT Std PMS Cool Gray 11 PMS 321 C 63C / 52M / 44Y / 33K 100C / 21M / 42Y / 2K Condensed 102R / 102G / 102B 0R / 140G / 149B § Tertiary Font – Used sparingly for visual accent Desyrel 27

Social Media The Home Depot Foundation is on Twitter@HomeDepotFound and Facebook+ Instagram@HomeDepotFoundation § Tag us in posts and use hashtag #TeamDepot The Homer Fund is on Twitter@HomerFund § Tag us in posts and use hashtag #HomerFund We love to share photos of our associates, partners and veterans. § Please share your photos with us at [email protected] 28

Questions? Please email [email protected]