steps you have to go through when conducting strategy specifically for an innovative product?, 9. What is a business case or anecdotal story that you can share that walks us through the steps you have to go through when conducting strategy specifically for an innovative product? strategy, challenges conducting, 5. What types of products have you done the strategy for that were most exciting or fun to work on?, 5. What types of products have you done the strategy for that were the most exciting or fun to work on? subject matter expert (SME), screening participants in guerrilla user research using, Step 4: Advertising for participants Sun Tzu, Art of War, The Four Tenets of UX Strategy suspect stage experiments, with landing pages, Validated Learnings about, Validated Learnings value proposition needing to acquire leads, Case Study 2: When a Value Proposition Needs to Acquire Leads value proposition needing to pivot, Validated Learnings systems thinking, The Four Steps to a Competitive Analysis and Market Opportunities, 2. What does UX strategy mean to you? Is it a bogus job title? T technical overview, 8. What is your secret weapon or go-to technique for devising strategies or building consensus on a shared vision? technologies, using everyday, Dénouement “The Ten Biggest Bargains in L.A.” (LeBlanc), Giving It Your Best Shot timing, is everything, Timing Really Is Everything Tinder business model, Business Models and Value Innovation defining primary customer segment, If you don’t want to live on Fantasy Island...