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25 References Terwiesch, Christian, Karl T. Ulrich, “Will Video Kill the Classroom Star? The Threat and Opportunity of MOOCs for Full -Time M BA Programs”, White Paper, Mack Institute 2014 Miller, Jeffrey G. "National Cranberry Cooperative." Harvard Business School Case 675 -014, August 1974. (Revised November 1983.) Terwiesch, Christian, Christoph H. Loch, “Pumping Iron at Cliffs and Associates: The Circored Iron Ore Reduction Plant in Trinidad”, Case of the Wharton -INSEAD Alliance, 2004 Cachon, Gerard, Christian Terwiesch, Matching Supply with Demand: An Introduction to Operations Management , 4th edition, McGraw Hill, 2018 About the Author Christian Terwiesch is the Andrew M. Heller Professor at the Wharton School of the University of Pennsylvania. He is a Professor in and the chair of Wharton’s Operations, Information, and Decisions department, co- director of Penn’s Mack Institute for Innov ation Management, and also holds a faculty appointment In Penn’s Perelman School of Medicine. His research on Operations Management and on Innovation Management appears in many of the leading academic journals ranging from Management Science to The New Eng land Journal of Medicine. He is an award winning teacher with extensive experience in MBA teaching and executive education. Professor Terwiesch is the co- author of Matching Supply with Demand , a widely used text- book in Operations Management that is now in its third edition. Based on this book, Professor Terwiesch has launched the first Massive Open Online Course (MOOC) in business on Coursera. By now, well over half a million students enrolled in the course. His first management book, Innovation Tournaments, was published by Harvard Business School Press. The novel, process -based approach to innovation outlined in the book was featured by BusinessWeek, the Financial Times, and the Sloan Management Review and has lead to innovation tournaments in organizations around the world. His latest book, Connected Strategies, combines his expertise in the fields of operations, innovation, and strategy to help companies take advantage of digital technology leading to new business models. The book has

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