The Exchange Winter 2020

Magazine | 32 pages | Contents Include: TDX India, mixing It up in New York, this year go for goals & tales of the tenacious 8

QUARTERLY MAGAZINE 2020 WINTER #2020 GOALS TDX INDIA: A BLAST IN BENGALURU TALES OF THE TENACIOUS 8

THIS MONTH THE EXCHANGE WINTER 2020 04 APPY 16/17 GOING THOUGHTS INK-LESS A note from our Bobcat in Chief Why e-signatures matter 06/07 JOANNA 22/27 HELLO, ITURBE GOALS This month’s Trailblazer spotlight Resolutions are out, goals are in 10/11 TDX 30/31 SHARE INDIA THE LOVE Our first epic adventure in Bengaluru App-tastic valentines for all 3

THIS MONTH THE EXCHANGE WINTER 2020 MAKE 2020 ALL THE MEOW-NIFICENT LATEST NEWS In the last issue of The Exchange, I encouraged you, Trailblazers, to push through and reach your DELIVERED goals for 2019. How did you do? Did you conquer the number of Trailhead badges you wanted? RIGHT TO Did you launch a passion project? If so, pawsome! Now it’s a new year. I love the road. It was app-tastic to connect with Goals. I know the power of our your INBOX. beginning of a new year because it’s Trailblazers at TrailheaDX India and New community can do great things a great opportunity to refresh, reset, York City World Tour just last month. to make an impact. and refocus. What do you want to You’ll definitely want to take a look at To new goals, mixing it up, and keep doing? What do you want the highlights from these events in this continued appyness in 2020! to stop doing? What’s a new challenge issue, plus read more about AppExchange solutions that can help (H)appy reading, you could take on? individuals and businesses do their part Speaking of things we’d like to keep in aiding the Sustainable Development doing, AppExchange has been on the IF YOU NEED A LITTLE INSPIRATION, HERE Appygail the Bobcat Neither snow nor rain nor heat nor gloom of night will stop AppExchange ARE MY RESOLUTIONS FOR 2020. EDITOR-IN-CHEIF from getting you all the latest news. Just sign up for our newsletter. Connect more customers than ever before with Get the latest e-books, articles, webinars, and more – everything you need AppExchange solutions to help their organizations to extend Salesforce to any department or industry. Sign up now. succeed. Join us at bit.ly/appexnews Spread the appyness throughout the ecosystem all across the globe. Practice self-care with regular pawdicures.

WHAWHATT’S APPENIN’’S APPENIN’ THE EXCHANGE WINTER 2020 WHEN DID YOU FIRST USE APPEXCHANGE? DO YOU REMEMBER THE FIRST APP YOU INSTALLED? I first used AppExchange in 2007 when we did a small implementation of Conga for mail merge. We still use Conga now in our Salesforce implementation, and what’s fun is Conga is based down the road from Boulder so I drive by their headquarters daily. I don’t staff any developers, so my Salesforce implementation needs to be low code/no code, which means we love AppExchange. OUR FAVORITE TRAILBLAZERS: WHAT APP DO YOU FIND YOURSELF JOANNA USING TIME AND This is hard to answer because I feel like I’m always discovering new TIME AGAIN? apps to try, but I also have my tried-and-true apps. Since I’m on the tech/implementation side of things, I love the tools that help my team ITURBE be more efficient. Currently, those include TaskRay, Elements.Cloud, and Rollup Helper. WHAT IS YOUR FAVORITE MEMORY FROM DREAMFORCE 2019? My favorite memory from last Dreamforce was randomly meeting Salesforce’s Chief Philanthropy Officer Ebony Beckwith while in line for a photo op. She was so nice and down-to-earth. I gave her a pinwheel button and talked about Amplify. She told me she was reading Salesforce Ben’s article about MVPs and that she’d been on Trailhead recently. So refreshing to hear about how she was leveraging the resources from within Salesforce and the larger community. WHAT IS THE LAST BOOK YOU READ? The most recent book I read for professional development was Radical Candor, and the book I reference most often in presentations is Switch: How to Change When Change Is Hard. WHO DO YOU CONSIDER TO BE YOUR MENTOR OR IDOL? I’ve read before that you need five types of mentors in your life: the master of craft, the champion of your cause, the co-pilot, the anchor, and the reverse mentor. My associate sean of administration is my champion, and my boss for the past eight years is my co-pilot. My husband and my mom tag-team as my anchors. I couldn’t have done half of what I’ve done with Salesforce at my work, within the Salesforce MVP Identifying as a classic “accidental admin,” Salesforce MVP and Denver Salesforce community, or developing myself personally and Director of CRM Strategic Initiatives Community Group Leader Joanna Iturbe first touched Salesforce in professionally without these four people. University of Colorado Boulder, Leeds School of Business 2006 during a small implementation at Baylor University. Fast forward almost 14 years, Joanna continues to combine Salesforce innovation WHAT DOES BEING A TRAILBLAZER with higher education. MEAN TO YOU? To me, being a Trailblazer means you’re always looking to learn from others, and you’re always willing to share what you’ve learned. WHAT ADVICE DO YOU HAVE FOR OTHER TRAILBLAZERS? Get involved in the Salesforce community. Ask questions, answer questions, join community groups, attend events, submit proposals. Not only will you become more knowledgeable, which benefits your career, you’ll also build a network that can end up being more valuable than your resume. 7

WHAWHATT’S APPENIN’’S APPENIN’ THE EXCHANGE WINTER 2020 AppExchange and Salesforce asked #2020 customers via Twitter about their goals for a great #2020. Here’s what they GOALS had to say. #AppyNewYear! DRUMROLL please... VIVEK GUPTA @vivekgupta_ INTRODUCING 1. Application architect 2. Give back to community 3. Salesforce workshop 4. 2x Ranger NEW SOLUTIONS 5. Healthy lifestyle 6. As always learning ANIK SONI @AnikSoni10 for COMMERCE, My resolution is to learn as much as I can, and get good opportunities KRISTI in this year. #2020 to get SALES, SERVICE, PALLACK BROWN my hands dirty in this @RangerKristi amazing field. Hope my Make more time hard work will pay off for learning! this year ... #trailblazers and MARKETING. #Salesforce #partnerforce GLEN DE MARCOS @sfdad4tec My 2020 in a nutshell. Build rich commerce experiences. Streamline payments. Achieve the following: 1. Healthy lifestyle Speed up customer service. Measure every marketing activity. 2. System architect Tap into the power of the Salesforce ecosystem and do it all 3. MuleSoft Dev 4. Einstein Expert with our latest solutions. 5. Give back to the community on Social/Forums bit.ly/appxsolutions 9

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 TDX INDIA: A BLAST IN BENGALURU On December 19 and 20, we were in Bengaluru, India, for the first-ever TrailheaDX outside of San Francisco. With the current technology explosion in India, the Salesforce ecosystem is also growing at lightning speed there. (Pun intended.) In fact, the Salesforce ecosystem and partners are expected to create 1.9 million jobs in India by 2024. Pawsome, right? So, it’s no surprise that our two days in Bengaluru were epic. What an amazing group of talented, inspiring people. We had so much fun and learned a ton at the AppExchange Super Session, breakout sessions, and theater sessions. Everyone rocked at the action-packed demo jam. Ceptes went home with the trophy, but AutoRABIT, Copado, and Appirio brought their A-game! Here are just a few of our favorite pics. 11

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 01 IN-FORM ESSENTIAL 06 NONPROFIT SUCCESS PACK SDG #1 (No Poverty): In-Form Essential Multiple SDGs: Nonprofit success is a complete case management pack is an open-source fundraising system for housing and homeless and constituent management app. Customize it to the needs of advocacy organizations. your business. 02 FOODBANK HELPER 07 CLICK & PLEDGE SDG #2 (Zero Hunger): This app helps DONOR MANAGEMENT Multiple SDGs: Measure the impact SQUAD GOALS: food banks track client information of donations for your nonprofit more effectively. and continue to boost the retention SUSTAINABILITY FOR of donors. 03 FITBLISS 08 CONGA OUR FUTURE SDG #3 (Good Health and Well-Being): SDG #9 (Industry, Innovation, and Infrastructure): Say goodbye Fitbliss tracks workouts and sales/ service data together, helping your to slow, paper-heavy processes, reduce In 2019, we at Salesforce announced plans to tap into the reps get exercise and sleep better. the number of errors, and easily find your documents. Dreamforce and Salesforce communities to help tackle the world’s most pressing challenges. At Dreamforce, we kicked 04 CLOUD FOR GOOD 09 ONECOMMUTE COMMUTER COMMUNITIES off a year of action to accelerate the United Nation’s 17 SDG #4 (Quality Education): Cloud SDG #11 (Sustainable Cities and Sustainable Development Goals (SDGs). The SDGs were for Good is a consultancy that helps Communities): OneCommute organizations focus on providing quality helps your employees find alternate education by centralizing needs on the developed in partnership by all of the UN member modes of transportation to reduce Salesforce Platform. their carbon footprint. countries as a shared blueprint for peace and prosperity for all people and the planet. Salesforce is playing our part 05 PIPELINE EQUITY 10 SOFI SUSTAINABILITY MANAGEMENT SDG #5 (Gender Equality): Gender SDG #15 (Life on Land): This app with our own set of goals: To donate $17 million and 1 Insights help organizations identify helps organizations create and measure million volunteer hours to support the SDGs by areas of unconscious bias to make sustainability goals, engage with achieving gender equity actionable employees, reduce consumption, and Dreamforce 2020. and attainable. comply with environmental reporting. Join us in action with solutions made to help individuals and businesses achieve the SDGs. Here’s a quick list of 10 AppExchange partners to get you started. 13

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 What do you want to accomplish in 2020? HIT YOUR Congrats to the winners of the 2019 Fewer emails? Thirty minutes outside on 2019 DEMO Dreamforce demo jams. You rocked it. your lunch break? Maybe your whole team GOALS Three minutes. A live audience. since then. At Dreamforce 2019 AppExchange partners demo there were 11 jams featuring 51 wants to hit Ranger status? Whatever your CHAMPS their tech. The audience picks partners. The winners of each the winner. What we now know Demo Jam faced off in the Mega goals are, here are five Salesforce Labs WITH LABS as a Demo Jam, started as a Demo Jam. One partner solutions to help you on your way. webinar series in 2015. These emerged victorious. Kudos to fun, game-show-style events everyone who bravely took the have grown by leaps and bounds stage. MEGA DEMO JAM: BATTLE OF FINANCE APPS 01 MYV2MOM THE WINNING APPEXCHANGE Copado What better way to start the year than DEMOS COMMERCE APPS getting everyone on the same page? 03 TRAIL TRACKER Winners from the whole week CloudSense The myV2MOM app helps leaders competed for the Easily guide your employees through drive alignment and transparency in grand prize. It was awesome. their organization. Employees can Trailhead by assigning badges and SALESFORCE LABS Mogli SMS — MEGA and Salesforce.org Consent Capture (Flow) building reports and dashboards to see leadership’s vision and goals, set WATCH THE REPLAY WATCH THE REPLAY map out their learning adventure. Grow their own goals and measures, and and retain top Salesforce talent by SALESFORCE.ORG NONPROFIT understand how they contribute to fostering a culture of learning at your AND EDUCATION (1) achieving the company’s overall vision. company — and maybe even drive some DonorSearch SALESFORCE.ORG NONPROFIT Managers can track and measure their team’s progress against their goals. healthy competition to dial up the fun. WATCH THE REPLAY AND EDUCATION (2) 04 EINSTEIN CONTACT US BOT Mogli SMS 02 SCHEDULER LIVE APP FOR QUIP If you work with teammates, customers, If streamlining activities and making BEYOND APPS the most use of your time is a goal, Dun & Bradstreet (Lightning Data) or contractors around the globe — or WATCH THE REPLAY consider replacing web-to-lead web- even just a few time zones away — you to-case forms with interactivity. Create DEVELOPER APPS know how difficult scheduling meetings a conversational experience that’s Jitterbit can be. Scheduler Live App allows available 24/7 to create, qualify, and everyone to collaboratively propose, route new leads, answer your most CUSTOMER SERVICE APPS vote, and choose the best time in FormAssembly common questions, and route any seconds, helping organizations save request to the right employee. time and avoid endless email loops. ADMIN APPS 05 PRECONFIGURED SALES OwnBackup CLOUD DASHBOARDS Of course, what’s the point of goal setting if you’re not tracking? This new solution can give your executives, sales managers, sales reps, and other team Salesforce Labs solutions are free, customizable members insights into the business solutions built by Salesforce employees. For more Demo Jam fun, watch past with preconfigured dashboards and See more of the 300+ solutions available Demo Jams and see all the apps on adjustable components, that are ready AppExchange at today on AppExchange. appdemojam.com. to use as soon as you download. 15

E-SIGNATURES: THE MISSING LINK? Don’t miss this crucial step in your THE DIGITAL SMALL STEPS, EVOLUTION digital transformation strategy. BIG GAINS Is your company still using paper and ink? These days, While a complete, end-to-end document transformation is most companies are setting them aside and have a digital the ultimate goal, small steps can improve the customer and transformation (DX) Strategy in place. They know that organization’s experience with documents. Replacing ink with including a digital document transformation (DDX) strategy e-signature is an easy change that leads to signiﬁcant gains. is a key part of the process and can create measurable, game-changing success. Yet, many still need to work on one of the fundamentals: e-signatures. What about your company — where are you on the DX path? THE STATE Of those, only OF DIGITAL DOCUMENT 79% 36% TRANSFORMATION 97% have implemented/ still sign business Conga surveyed 2,400 have a DX strategy are implementing documents and in place today decision makers and e-signatures contracts with ink influencers. Here’s what they said. SEE THE FULL SURVEY HERE 17% 48% find capturing have been totally e-signatures and successful in recording an implementing and Ready to take your first step? audit trail to be integrating e-signatures Check out Conga Sign on AppExchange. a problem area organizationwide

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 MIXING IT UP IN THE BIG APPLE On December 18, we got together with customers and partners at World Tour New York City to learn and connect. There were speakers, breakout sessions, and lots and lots of networking. Throughout the day, everyone was talking about how they turn to AppExchange to put together their own set of prebuilt solutions and consultants to help power their business: their AppExchange Mix. MIKE’S MIX Mike Mihnovich, Salesforce Business OwnBackup Mike’s trusted solution Analyst/Administrator at Adecco, shared for data and metadata backup and how his AppExchange Mix extends Sales recovery. Cloud and streamlines Sales Ops. NewVoiceMedia Mike plans to add this Inside View Helps Mike get information sales solution, already a fave with other on leads and prospects. teams within Adecco, to his mix. Pardot Nurtures his existing leads with Thanks for sharing, Mike! We always automated B2B marketing. RingLead Enables Mike to assign leads love to hear how people are using to the correct reps. AppExchange. 19

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 DREAMFORCE 2019 WAS PAWSOME AppExchange was out at Dreamforce ’19 in full force – we think it was pretty hard to miss us! From the AppExchange Landing, with its Make Your Mix Airstream where attendees could customize a mix of AppExchange solutions and pick up a bag of trail mix to fuel their day, to informative sessions all across campus, to our wonderful street team finding customers throughout the week to engage, it was a week we won’t soon forget. 21

FEATURE STORY THE EXCHANGE WINTER 2020 #2020GOALS MAKE NEW FRIENDS WORKOUT TRY NEW THINGS DON’T FORGET YOUR VITAMINS BE HAPPY NEW YEAR, NEW ME BE A PART OF SOMETHING T CALL YOUR DAUGHTER TAKE A CLASS CALL YOUR SISTER HIS WATCH LESS TV YEAR G THINK POSITIVE, BE POSITIVE FEAR LESS TEXT LESS, TALK MORE O FOR ASK MORE QUESTIONS MEDITATE MORE CALL YOUR SON CALL YOUR FATHER DO THAT THING YOU ALWAYS WANTED TO DO START JOURNALING NS TALK TO YOUR FRIENDS CALL YOUR MOTHER CALL YOUR BROTHER OLUTIO COMPLIMENT SOMEONE EVERY DAY EAT BETTER START A HOBBY OT RES EXPRESS YOURSELF RIDE YOUR BIKE BE GENUINE N ASK FOR HELP VOLUNTEER MORE REACH OUT TO AN OLD FRIEND GO DANCING GIVE BACK SELF-CARE CREATE SOMETHING EVERY DAY hat is it about January 1 that birthdays, anniversaries, or life changes “I don’t make New Year’s Resolutions,” transforms people into optimists? all signify the passage of time and can said Chrissy Hennessy of AppExchange W Everywhere you look there are lists of kick-start motivation. Studies also show partner nCino. “Instead, I set goals. This resolutions and goals. Social media is that if you see immediate rewards might seem like a matter of semantics, “You see, what stands between us and filled with “New Year, New Me” mantras. from working toward a goal, it’s a good but there’s actually an important achieving even our most ambitious predictor you’ll see it through. Makes difference. Resolutions tend to be things We strive to be more: more healthy, sense. we want to change about ourselves more successful, more productive. because we think we’re lacking or dreams has far less to do with possessing That’s where the notion of “resolutions” wrong in some way. Goals, at least in my Research shows there is such a thing some magical skill or talent, and far more can crumble. Many resolutions tend universe, are things we want to add to as “fresh-start effect” — that a sense of to be vague or based on a long-term our lives, challenges or milestones that to do with how we approach problems new beginnings is a strong motivator. timeline. will enrich our experience of the world, And it’s not just in relation to a new paths to becoming better versions of the and make decisions to solve them.” year — personally meaningful events like people we already are.” STEPHEN DUNEIER, INVESTMENT MANAGER AND GUINNESS WORLD RECORD HOLDER 23

FEATURE STORY THE EXCHANGE WINTER 2020 GOAL TRY THESE 3 GOALS SETTING 101 IN 2020 Another current technique comes from This small but crucial difference is key Here’s some inspiration best-selling author Mark Murphy. He — goals are actionable. So how do you to get you started: urges people to incorporate HARD goals go about setting goals? There are a few into their career-mapping conversations different approaches. One of the most to get energized and focused on self- popular methodologies for businesses development. “There are four questions is the S.M.A.R.T. technique. S.M.A.R.T. that need to be asked,” said Murphy in goals are: Forbes. Here’s how he breaks it down: , y Work SMART SPECIFIC Work HARD HEARTFELT Be specific about what you want to y Henness Describe at least three reasons why you accomplish. Ask yourself the “W” ChrissnCino want this goal (note: the reasons can be questions — Who? What? When? intrinsic, personal, and/or extrinsic). Where? Why? ANIMATED Also, don’t be afraid to design UPDATE YOUR DIGITAL INVEST IN YOURSELF BY PICK UP A HOBBY OR INTEREST MEASURABLE a method that works for you, like PRESENCE LEARNING A NEW SKILL NOT RELATED TO WORK. Think about where you want your What metrics will you use to determine by the beginning of March. This over the next six months. Trailhead is Research shows that hobbies can offer success? Whether it’s an amount or career to be, and describe exactly what Hennessy. “Last year, I decided to includes your professional accounts a natural go-to, but also research if your immediate stress relief by lowering your you’re doing (what kind of work you’re get more granular with my goals a date, metrics will help you achieve across LinkedIn, Twitter, and the company offers professional growth or heart rate and blood pressure. Better your goal. doing, who you’re working with, what and focus them on four areas Trailblazer Community. Include education budgets. health can lead to improved focus, your days look like, and so on.) one highlights from 2019 and big wins. which means you do your job better. ACHIEVABLE of my life — creative, emotional, year, three years, and five years from No manager can argue with that. Consider what skills or tools you need now. physical, and financial. I thought and how to get them if you don’t have about the current state of my life REQUIRED them already. in those areas, how I wanted to What do you need to have RELEVANT grow in each one, and where I accomplished by the end of the next six Consider if your goals are relevant TEXT LESS, TALK MORE BE GENUINE months to keep on track? What about might like to see myself in a year’s to your broader plan. in the next 90 days? The next 30 days? What’s one thing you can accomplish time. This year, I set five goals per TIME-BOUND category. Some goals are fun and CALL YOUR SISTER START A HOBBY today? Anyone can set goals — but without low stakes, like taking up pottery. realistic timing, your chances of success DIFFICULT Others, like writing a whole book, VOLUNTEER MORE decrease. March toward a target date, What are the three to five most are quite the opposite.” and set up milestones. important skills you’ll need to develop CALL YOUR BRO to achieve this goal? How will you ASK FOR HELP develop those skills? WORKOUT GO DANCING EAT BETTER S WANTED TO DO CALL YOUR FATHER RIDE YOUR BIKE #2020GO MAKE NEW FRIENDS CREATE SOMETHING EVERY DAY ALS SELF-CARE AMINS OUR VIT EXPRESS YOURSELF TRY NEW THINGS DON’T FORGET Y REACH OUT TO AN OLD FRIEND BE HAPPY NEW YEAR, NEW ME BE A PART OF SOMETHING START JOURNALING CALL YOUR DAUGHTER TAKE A CLASS TALK TO YOUR FRIENDS GIVE BACK WATCH LESS TV CALL YOUR SON MOTHER THINK POSITIVE, BE POSITIVE FEAR LESS COMPLIMENT SOMEONE EVERY DAY

FEATURE STORY THE EXCHANGE WINTER 2020 TRAILBLAZERS TALK 2020 We asked Trailblazers across the Salesforce ecosystem what their goals are for 2020, and how they plan to achieve them. Here’s what they had to say. ASHLEY ALLEN, MARCIANA DAVIS, TRAILBLAZING PARTNER PEPUP TECH ALUM For the past three years, I have been For 2020, I want to unleash working toward this year’s goal of enlightenment in my mind, body, and opening a nonprofit after-school spirit by speaking at a few Salesforce JASON LAWRENCE, program and cafe for at-risk kids. This SALESFORCE MVP SHANNON ZDANOWICZ, Community events and creating a self- will be a safe haven where kids can & TRAILBLAZING PARTNER APPEXCHANGE ALL STAR care routine. Achieving these goals will get free food, a safe place to nap, help be difficult, but here’s how I plan to To help others grow, and in the process, I was inspired by Barack Obama and with homework, and other resources. grow myself. tackle my objectives: Marc Benioff’s conversation at The cafe part will be available to the Reflection. I ask myself these two In 2020 I have a goal to expand my Dreamforce 2019 where Marc identified public, and all proceeds will go back to questions: Do I really want this? If so, commitments as a mentor. I have Barack as a “leader of leaders of the after-school program. My hope is how bad do I want it? You have to know committed to mentor some folks leaders.” My goal for 2020 is to be more to lift the veil of ignorance people have JACKIE TRAVIESO, yourself. Take some time to look within who reside in West Virginia. Their thinking there are no hungry or at-risk of a “leader of leaders.” To inspire and SALESFORCE MVP community has been facing further yourself and discover your passion. motivate my three managers within kids in their own backyard. Cafe goers Priority. When it comes to consistency I hope 2020 is a big year because economic depression since the closure would have the ability to go through SalesFix to be leaders of SalesFix — not of the mines. They are looking for skills of goal setting, think of what’s significant just managers — and also to be a leader I have big dreams! My top goals a background check and then volunteer STACEY COGSWELL, to you at that moment and the factors that provide them with opportunity to of leaders outside of SalesFix as part of include achieving my Sales Cloud to help the kids in the after-school area. SALESFORCE MVP obtain new employment, especially that play a part in your decision-making. the Consultant certification, completing Salesforce Community and There will be a leaderboard to show An overall focus for me this year is Don’t forget to set expectations and a skill that would support relocation Entrepreneur’s Organization (EO). Superbadge #2 (maybe #3 also), and what kids are looking for. For example, intentional relationships. That includes boundaries. BabyBat is looking for help with math being part of the upping my community contributions. to an area that would provide better Trailblazer Connect opportunities for their children. homework. Someone who can help mentorship program. I also plan to pass These contributions include regularly Focus. Write everything down on a publishing LinkedIn recommendations with math could then volunteer to help. piece of paper. Trailhead badges are being earned, the Application Architect certification for community members to add This year’s profits from ITequality will be and it has been wonderful seeing how Plan. We all know life can be full of by the end of the year. visibility to their credibility and used to kick-start this vision excited they are when they understand awesomeness. I’m also working to surprises, but you should have a plan a concept and complete a hands-on in place. Take small steps to reach your secure much-needed hardware for our challenge without assistance. #GhanaOhana Women In Tech group goals instead of trying to complete them in one shot. alongside group leader Kiki Ocansey. Positivity. Some days will be tough and Stay tuned for ways you too can help! you will feel like giving up, but you must #BigYearBigDreams have faith and believe you can achieve your goals. 27

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 RADHIKA BANSAL Radhika looks at a challenge like a climber eyeing their next summit. She first got into Salesforce as a developer. “Out of a batch of 60 developers, only three were selected for Salesforce development. I was one of the lucky ones.” Read on TALES OF THE TENACIOUS 8 Is reading more on your 2020 goal list? Our latest e-book, The True-Life Adventures of 8 Tenacious Trailblazers, is CHRIS HARRIS Chris Harris didn’t let open heart surgery and two bypasses stop him just the thing. Curl up with tales of epic journeys and real heroes. Each uplifting story chronicles the path of an from jumping into the great unknown — a new career in the AppExchange ecosystem. AppExchange Trailblazer paired with gorgeous illustrations Read on by Seattle-based Lillian Liu. Our intrepid adventurers discovered AppExchange — an ecosystem of apps, bolts, Lightning data, components, and more — and it changed their lives. They found new ways to power their businesses, but better yet, became part of a community. Whether you’re already a part of MALORIE LEOGRANDE In 2018, Malorie’s life took a turn. Like a pro paddler in whitewater, the AppExchange family or just visiting, these tales will she navigated it with finesse. She had spent 15 years as a professional singer, warm your heart and ward off any winter chill. and was on the lookout for a change READ NOW of course when she was introduced to Salesforce. Read on 29

WHAT’S APPENIN’ THE EXCHANGE WINTER 2020 RADHIKA BANSAL Radhika looks at a challenge like a climber eyeing their next summit. She first got into Salesforce as a developer. “Out of a batch of 60 developers, only three were selected for Salesforce development. I was one of the lucky ones.” Read on TALES OF THE TENACIOUS 8 Is reading more on your 2020 goal list? Our latest e-book, The True-Life Adventures of 8 Tenacious Trailblazers, is CHRIS HARRIS Chris Harris didn’t let open heart surgery and two bypasses stop him just the thing. Curl up with tales of epic journeys and real heroes. Each uplifting story chronicles the path of an from jumping into the great unknown — a new career in the AppExchange ecosystem. AppExchange Trailblazer paired with gorgeous illustrations Read on by Seattle-based Lillian Liu. Our intrepid adventurers discovered AppExchange — an ecosystem of apps, bolts, Lightning data, components, and more — and it changed their lives. They found new ways to power their businesses, but better yet, became MALORIE LEOGRANDE part of a community. Whether you’re already a part of In 2018, Malorie’s life took a turn. Like a pro paddler in whitewater, the AppExchange family or just visiting, these tales will she navigated it with finesse. She had spent 15 years as a professional singer, warm your heart and ward off any winter chill. and was on the lookout for a change READ NOW of course when she was introduced to Salesforce. Read on 29

FUN & GAMES M M E Y E Y B B APPY WHERE IN VALENTINES! THE WORLD M IS APPY? M E E E E N O IN O TI W T WEN EN Meow . and furever! y a s D ’ Are you feline what I’m feline? tine alen y V Tell us where she is at #AppyTravels y app and we’ll feature your answer in er lots of social media. You’ll be a rock star. Got an idea for the next Where Roses are red, in the World Is Appy? Send us your photo of Appy in any destination at #AppyTravels and you might be o wish someone a v Violets are blue, featured in the next issue of The Exchange. ed felines t appExchange tt is pawsome, ut along the do C And so are you! 31