1. Consider AMP promotions and other 3. Tell your success stories. AppExchange content opportunities. Once you have customers who have seen There are a variety of marketing promotions positive results from your app, ask for their available to Salesforce partners on permission to put their story into a blog post or AppExchange. AMP helps partners reach piece of content. There are also opportunities Salesforce customers, employees, and within the Salesforce ecosystem to get your influencers and can help create co-branded app’s success story told by a member of the content with turnkey marketing strategies. AppExchange marketing team. 2. Optimize your AppExchange listing. Explore the Partner We’ve covered adding content and media to your AppExchange listing, but this is not Marketing Center a “set it and forget it” situation. Update your listing to keep up with new product features, Explore now add additional content that might be relevant to prospects, and add your newest demos and images. Getting positive reviews on your AppExchange listing is another great way to attract new customers.