COLOR SPECIFICATIONS CORRECT APPLICATIONS Maintaining the logo color palette is essential to building the brand identity. The primary colors on this page are the only colors to be used on or in conjunction with the Best Buy logo. The use of other tertiary or background colors must be approved by an authorized representative in the Best Buy Advertising, Visual Merchandising or Communications Departments. Contact the Advertising-Traffic Department to initiate authorization. PANTONE PANTONE WHITE PROCESS PROCESS BLACK C YELLOW C Primary A Primary B Tertiary C CMYK 0C 0C 0M 0M 0Y 100Y 100K 0K RGB 0R 100R 0G 100G 0B 0B Mixed colors on all respective systems must match the PMS color palette as indicated above. Primary logo colors cannot be used in percentages less than solid color. Blue PMS288 is considered a tertiary color acceptable for use in conjuction with the primary color applications of the Best Buy logo. Use of Blue 288 must be approved by an authorized representative in the Best Buy Advertising, Visual Merchandising or Communications Departments. Contact the Advertising-Traffic Department to initiate authorization. Job #: BES0003 File name: BES0003 Standards 8.5X11 Description: Corporate Identity Manual Final printed size: 8.5"X11" PAGE 6 Scale of this keyline: 100% Fonts: Futura, Helvetica Colors: 4C/2S Special Instuctions: DRILL PAGES FOR THREE RING BINDER. This page was output at 100%