PRINT MEDIA APPROVAL GUIDELINES Printed materials include advertisements, promotional support, catalogs and brochures. The Cat phones Marketing Department develops creative campaigns to support the brand globally. Files are made available through your Bullitt-Group, please consult with your channel marketing manager. 1. All publications must be approved and reviewed before ad placement will be made 2. When submitting advertisements, please complete the Brand Submission Form 3. The copyright notice must always appear in a font size that may be read clearly. Copyright dates should reflect the year of publication: a. ©2018 Caterpillar. CAT, CATERPILLAR, their respective logos, "Caterpillar Yellow," the "Power Edge" trade dress as well as corporate and product identity used herein, are trademarks of Caterpillar and may not be used without permission. www.cat.com / www.caterpillar.com Bullitt Mobile Ltd a licensee of Caterpillar Inc. b. Product exception / limitations come after the legal lines, for example: *Battery door must be correctly fitted and all ports sealed securely. Waterproof to 1M for 30 minutes. 4. A distributor line must always appear at the end of the legal line: is an authorized distributor of Bullitt Mobile Ltd, a licensee of Caterpillar Inc. 5. No words in the legal lines may be hyphenated. 6. Choose an clear font colour for legal lines. 7. The Licensed Merchandise Logo (LML) must always appear to the left of the legal lines. Please see the example on the next page.