TERRAIN: PRODUCT/BUYER ATTRIBUTES NEVER COMPROMISE DRIVEN, PREPARED, VERSATILE, SMART ROLE WITHIN THE BRAND The smallest, most efficient member of GMC’s capable family. It AGE: 25-45 further expands the brand’s reach and ability to attract younger, GENDER: 50% MALE, 50% FEMALE non-truck-oriented customers (generally former car owners). HH INCOME: 75K+ WHAT IT’S BUILT TO DO Have the confidence to take on anything. WHO WILL DRIVE IT People who are bright-eyed, smart and driven, not willing to compromise. They pack 18 hours of activities into eight because they are relentlessly driven to realize their goals. They need a vehicle that can keep up and work as hard as they do. PERCEPTUAL SPACES Terrain is as active as the person that purchases it. It is a natural fit at the gym, the beach or anywhere that poses a physical challenge for its driver. PRODUCT FEATURES Spacious, smart and efficient, GMC Terrain offers more ideas per square inch: remote keyless entry, Touch-Screen Navigation ® System, IntelliLink, Bluetooth, USB port, rear power liftgate and rear-vision camera. True to the GMC-brand heritage, Terrain features bold, professional-grade SUV styling, an interior with the head and leg room of a full-sized SUV and the MultiFlex sliding rear seat. Plus, Terrain offers best-in-class highway fuel efficiency.

GMC Brand Book - Page 3 GMC Brand Book Page 2 Page 4