BUILDING THE LAYOUT LAYOUT AND COPY BASICS – REGIONAL AND LOCAL Whatever the assignment, there are constant principles that guide all GMC national, LMA, dealer and iMR marketing communications. The layouts are engineered with the same craftsmanship as the rest of the brand: organized, precise and confident. These examples show the individual components that fulfill this challenge. ŽM €—MM’“ ’˜’‚ • M•‚™š ”AšM’‚€ F•“ 90 Aš€ * F•“ ’›œ—A–F–’ B—š’“€. , Œ0…… ŽM €–’““A ** for % XX (FPo) APR Months F•“ œ—A–F–’ B—š’“€ 0 Bus mossintiae most quam nihit am aperupt aectore pra› tem nois eˆperius solorepturž Aquos ium re oluptieat moluptate endanis et officimus eseque dolu. Œ0…… ŽM ‚’““A– ** for % XX (FPo) APR Months F•“ œ—A–F–’ B—š’“€ 0 Bus mossintiae most quam nihit am aperupt aectore pra› tem nois eˆperius solorepturž Aquos ium re oluptieat moluptate endanis et officimus eseque dolu. Œ0…… ŽM A A–A ** for % XX (FPo) APR Months F•“ œ—A–F–’ B—š’“€ 0 Bus mossintiae most quam nihit am aperupt aectore pra› tem nois eˆperius solorepturž Aquos ium re oluptieat moluptate endanis et officimus eseque dolu. ’ A“’ ”“•F’€€–•A Ž“A’. * For the first 90 days from date of purchase through Ally Bank and participating dealers only. May require down pay ment at signing. ot aailale in ashington . . ength of contract limited. ot aailale with some other offers. €ee dealer for details. ‚ake deliery y 9ƒ„ƒ……. **Monthly payment is †‡‡.‡‡ for eery †‡‡‡‡ financed. Aerage eˆample down payment‰ ® ® ® ‡.‡Š. €ome customers will not qualify. ot aailale with other offers. ‚ake deliery y 9ƒ„ƒ……. €ee dealer for details. ©Œ0…… Ženeral Motors. All rights resered. Acadia ŽM €ierra ® ‚errain ’ A“’ ”“•F’€€–•A Ž“A’®
GMC Brand Book Page 29 Page 31