Sustainability Report 2021 Inclusive Growth | Defining and Executing on Our Strategy 64 Sustainability Report 2021 Inclusive Growth | Defining and Executing on Our Strategy Building on our long history as a firm and the commercial insights we have gained over the years, we continue to infuse lessons into our own consumer business — where the power of technology, data, and our own leadership and commitment to consumers converge to help democratize consumer finance at scale. In the consumer business, our vision is to build the consumer banking platform of the future to meet the saving, spending, borrowing, and investing needs of our customers. We believe in playing an impactful role in shaping consumers’ wealth, so our products are designed to help power consumers’ financial ambitions and their pursuit of better financial outcomes. We are uniquely positioned to serve our customers by marrying two distinct Goldman Sachs capabilities: our 150+ years of financial expertise and excellence and an interconnected, tech-fueled consumer banking platform. Customers experience our consumer business in two ways: through our direct-to-consumer business Marcus and in the ecosystems of our partners. We use our technology and our expertise to embed powerful financial tools into consumers’ daily lives — meeting them where they are, anticipating their needs, removing friction, and providing insights into their finances. In everything we do, we put customers at the center through a variety of financial products that meet their needs: a high-yield online savings account; certificates of deposit in a variety of terms; no-fee, fixed-rate, unsecured personal loans; financing for small businesses; managed portfolios of of exchange-traded funds (ETFs); and free financial literacy tools all integrated into a digital app experience. Apple Card, launched in 2019 in partnership with Apple, aims to revolutionize the credit card experience and help consumers lead a healthier financial life with features that include: no fees 1 , Daily Cash back, and seamless integration into Apple’s mobile devices. Customers also have access to inventive features, such as Apple Card Family, which allows individuals to build credit together as equals 2 . In January, we launched our second co-branded credit card, GM Card, in partnership Bringing the Power of Goldman Sachs to Consumers with General Motors, furthering our commitment to creating great products within the ecosystems where our consumers spend their time. Being a part of our customers’ financial journey means being there every step of the way — including when customers need us most. With the onset of COVID-19, we were one of the first banks 3 to design and launch a customer assistance program that allowed customers to defer payments at no cost across our lending products and Apple Card. By intertwining an understanding of our customers’ needs with social responsibility and simplicity of design, we worked with Apple to create a practical and useful solution that emphasized empathy and our commitment to customers. Additionally, as a result of our continued focus on customer centricity with Apple Card, this past year, customers recognized Goldman Sachs and Apple Card with the number one ranking in Customer Satisfaction in the Midsize Credit Card Issuers Segment according to J.D. Power — highest in the Midsize Credit Card segment among all of the surveyed factors 4 . Looking ahead, we’re excited to connect with our customers’ everyday money with our Marcus Checking product, which launches later this year. We know that the small decisions consumers make every day have an enormous impact on wealth, which is why we have designed Marcus Checking to focus on growth, rather than fees. We’re just getting started, and we will work to keep up with our customers’ and partners’ ambitions through listening, learning, and co-creating to drive the future of financial services. 1—Variable APRs range from 11.24% to 22.24% based on creditworthiness. Rates as of April 1, 2022. 2—Apple Card will be reported to credit bureaus for each co-owner. Co-owners will have full visibility into all account activity and each co-owner is responsible for the other co-owner’s instructions or requests. Each co-owner is individually liable for all balances as they have joint responsibility for all aspects of the account, including all transactions and payment obligations on the co-owned Apple Card, and each will be reported to credit bureaus as an owner on the account. Credit reporting includes payment history and other information about your Apple Card, including negative items like missed payments. Card usage and payment history may impact each co-owners credit score differently because each individual’s credit history will include information that is unique to them. Either co-owner can close the account at any time but you will still be responsible for paying all balances on the account. For details on account sharing options including some of the risks and benefits, click here . 3—The New York Times: “ Which Consumer Lenders Are (and Aren’t) Helping the Most ,” March 2020. Nerd Wallet: “ How Credit Card Issuers are Responding to COVID-19 ,” October 2021. 4—Apple Newsroom: “Apple Card customers ranked Goldman Sachs and Apple Card No. 1 in customer satisfaction among Midsized Credit Card segment, according to J.D. Power,” August 2021. INCLUSIVE GROWTH
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