Kale #0A8080 R10 G128 B128 C83 M27 Y43 K12 PMS 7717 C Color Brand palette Meet our primary brand color, Guava. It’s bold, modern, and captures the spirit of Gusto. Alongside Guava is a cooler, secondary brand color named Kale. It’s a perfect balance to Guava’s vibrancy — particularly useful in our product where red hues can signal the wrong message. Guava #F45D48 R244 G93 B72 C0 M84 Y77 K0 PMS RED 032 C 22 Color Brand Guidelines 3.0