82 The Hershey Company | 2021 ESG Report The Big Picture Our Company Cocoa Responsible Sourcing and Human Rights Environment Our People Youth Community About This Report Youth Supporting Connections In 2021, we also expanded our support for youth Our 2021 partnerships to spread inclusion and well-being programming outside the U.S. In Heartwarming Young Empowering connection included continued support for Canada, the Sweeter Together project launched Heroes Award Winner Young Heroes Boys & Girls Clubs of America’s Keystone Club in partnership with BGC Canada (formerly Nourishes Others In the rural Fairfield, Illinois, community teen program. Hershey is a proud supporter of Boys and Girls Club of Canada), which includes where six-year-old Perry Kimberlin lives, this program, which encourages teens at clubs support for the Buy a Bar, Build a Court program Yusuf Mehdawi, a six-year-old from San approximately one in 10 people received across the U.S. to work together on community- and sponsorship of BGC Canada’s Pink Shirt Antonio, Texas, has always been concerned a positive COVID-19 diagnosis during focused projects, building leadership, character Day programming to end bullying and increase about people who do not have enough the first 12 months of the pandemic. This and other critical social and emotional skills in inclusion and connectedness among youth. food to eat. As a member of the youth caused a major challenge as the 16,000 the process. Additionally, the Hershey team in the United group at the Muslim Children Education residents have access to only one hospital Kingdom kicked off a partnership focused and Civic Center (MCECC), in 2019, Yusuf in the county, Fairfield Memorial Hospital. We continued our support of Harvard on mental well-being efforts for older teens worked with MCECC to make and sell Many of Perry’s family members work and University’s Making Caring Common project to and young adults via a partnership with the crafts with all proceeds going to the San volunteer in health care. Inspired by the provide parents with evidence-based caregiving nonprofit CALM. The partnership included Antonio Food Bank. Then, in the early work of his family and with the support of strategies to raise more caring, empathetic brand support from Reese’s for a campaign months of the pandemic when the San a Hershey Heartwarming Young Heroes and inclusive children. We also continued our encouraging consumers to ask “u ok?” to one Antonio Food Bank was serving twice grant, Perry hosted “Be the CHANGE,” a sponsorship of the WE Well-being program, another to check in on the mental well-being of as many people each week, Yusuf was week-long coin drive to raise money for the which provided critical well-being resources for friends. In South Korea, Hershey also launched awarded a Hershey Heartwarming Young hospital. Perry worked with local businesses more than 105,000 teachers, and partnered a partnership with ChildFund Korea to support Heroes grant. For his Global Youth Service willing to serve as coin drop-off sites and once again with the Crisis Text Line to support the NGO’s mental health programs for children. Day project, Yusuf and the members made sure to engage his classmates at their efforts to boost empathy and raise of his youth group made crafts ranging Northside Elementary. With the help of awareness of their mental health platform from picture frames and pencil holders to school administration and teachers, Perry among teens. In addition, we continued birdhouses and tote bags. As Global Youth held a school-wide competition to see our support in creating connections and Service Day happened during the holy which classroom could raise the most boosting empathy among teens from different month of Ramadan, Yusuf’s youth group money. Between these initiatives and a backgrounds and cultures via our sponsorship sold their crafts as Eid gifts after evening door-to-door coin collection, Perry and of the Global Nomads Group’s Seat at the Table prayers at MCECC’s mosque, raising 312 student volunteers raised $3,262.48! program, which uses technology to bring small approximately $1,000 or the equivalent The funds will help the Fairfield Memorial groups of teens together for cross-cultural of 7,000 meals for the San Antonio Food Hospital Foundation purchase pediatric conversations on topics of their choice. Bank. He also spent a day helping sort rehabilitation equipment for their new wing and pack 13,000 pounds of food to be that is currently under construction. In addition, we worked with Youth Service distributed to people in 16 counties across America on the “Heartwarming Young Heroes” south-central Texas. grants program to inspire young people to lead service activities aligned with The Heartwarming Project’s mission on Global Youth Service Day in April 2021. This program engaged more than 27,000 youth who took part in 528 projects worldwide.
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