4. Partner logos Partner logo rules 1. HP comes before the partner logo. 2. All partner logo are 90% of HP logo size. 3. Partner logo is vertically centered off of the HP logo. 4. Width of “with” is 75% of the width of the HP logo. 5. Spacing between HP logo, “with,” and partner logo is approximately 25% of the width of the HP logo. 6. Space partner logos with vertical lines. Do not use “x” “—” or other “graphics.” 7. Film: Fit lockup into a ruled layout when possible. 8. When placing logo over photo: • Do not obstruct vital content. • Do not place over product. • Place where it can be easily seen and read. • Avoid excessively busy backgrounds. Keep partner logo/lockup horizontally aligned with 9. Partner logos should be horizontally aligned with HP logo. HP logo. No stacking. 10. Keep lockup left aligned in narrow vertical spaces. 11. Monochromatic versions of logos are preferred. • Monochromatic logo examples in situ. Do not stack partner logo below HP logo. Do not stack partner logo below HP logo. 44 HP Visual Identity 2022