96 7 ActingandInteracting in the Here and Now For example, the description ‘coffee mug’ can be applied to all mug-style cups and defines what mug-style cups share in common that specifies them as ‘coffee mug’. ‘Describing design’ is not a particular image of design as one thing or another. Whereas ‘doing design’ is tied to the particular mind that experiences a designer’s embodiedimages, ‘describing design’ is disembodied in the sense that it is shareable, abstract, and of a general nature. These days, users hardly empathize with design even though they may speak of well-designed products. The particular subjective and embodied images that the designer forms are converted into products or artefacts targeted for the general and abstractnatureofadefinedclassofcustomers.Itisdisembodieddesignexpressedas explicit information shared by customers in a potential segmentation of the market. Whereas design for a particular group based on segmentation variables shares the general and abstract nature of information, human-experiential design shares pre-conceptual and embodied primitives. This is because our bodies are tied to the world around us, and our imagination and rationality are inseparable from bodilyorientationsandinteractionswith the environmentthatall humansmusthave experiencedto be human. We see this is the route to true universal design inclusive of design for a particular group of people. Acting and Interacting in the Here and Now The future blending of our perceptions of, and actions in, the physical world and through digital technology is not a luxury – it is a necessity. Mixing realities is causing a disintegration of social life since we may be in the same physical space as others, but with each person personally engaged with a distant other. Parents pushing prams seem close to their children, but the physical proximity may belie a communicative absence, as they are engaged with absent others via their mobile phones. The question of life-work balance is also important. People separate, integrate, or hop between private life and work. Integration is hindered by the current nature of technology – one switches attention between the here (of a movie, say) and the there (of e-mails, say), when trying to relax on the sofa and attend to both – perhaps with a glass in hand. There is a current trend to use techniques such as mindfulness training to attend to the present moment, but current technology breaks this focus (ThePsychologist2015). Blendedreality spaces can support an integration of such diverse aspects, so that an unbroken focus on the present moment could include a movie, e-mail, and even social media. Existing views of presence have focused either on the sense of being in the physical world, or that of being in the digital – immersed in media – which is generally referred to as mediated presence. Blended reality spaces brings together the current physical space, the person and things located there, and physically distant other people and places. The sense of presence – quintessentially about being attentionally and intentionally located in the physical and temporal present –