23 MARCH OF DIMES LOGO This is the primary logo for March of Dimes. The March of Dimes logo with the ® mark must be used in all applications where a link to our brand policies is not present and the logo is large enough. Note: When referring to March of Dimes, “MOD” should never be used in a formal context. MARCH OF DIMES • BRAND BOOK • VISUAL IDENTITY HEAL THY MOMS . ST RONG BABIE S.