1.4 1.4 Vertical Logo with Clear Space / Minimum Size Clear Space Minimum Size X = 1/4 of the symbol width X X X X The symbol above the wordmark of the same width combine to make the Panda Global Vertical Logo. This vertical logo is the preferred format and should be used wherever possible. Since the Panda Global logo will appear on nearly all brand communications (websites, various print and promotional media), it must therefore remain highly visible and recognizable in all instances. Wherever possible use the Panda Global logos on a black or dark background. Always use the original and approved artwork; never alter or attempt to redraw or recreate the lettering using computer fonts. Artwork with a “TM” and “®” have been provided for use with all printed materials. When using the logo for digital applications, it is not necessary to use the TM or ®. Clear Space To ensure its integrity and visibility, the logo should be kept clear from competing text, images, or graphics. The logo must be surrounded on each side by an adequate clear space. For the Vertical Logo, at minimum, the clear space is equal to 1/4 of the symbol width, as shown in the diagram. Minimum Size For the Vertical Logo, the height of the logo should never appear smaller than 40 pixels in height when used in digital formats, or .5” in height when used in print materials. Logo on dark-colored background Logo on light-colored background 40px min for digital (.5”h for print) Panda Global Identity Guidelines Brand Identity Elements