Brand guidelines Royal British Legion 41 A line of support A vital lifeline — honest, direct and approachable 1. O ur core visual identity represents one strong idea — a line of support that remains true all year round, every day of the week. 2 . O ur colours come together to define this central line of support where all o f our elements are connected. 3. Fr om messaging and imagery through to our logo, it is a singular idea that represents our role; to support our Armed Forces community. Logo Framework Elements Expression Gallery Information Need some advice? If you are serving or have ever served in the Armed Forces, pop in for a chat, we’re here for you. rbl.org.uk Let’s talk Registered charity number: 219279 1. 2. 3.