Brand guidelines Royal British Legion 27 Our colours — print Dark Mauve Pantone ® 2091 CMYK: 80.95.0.0 Mid Mauve Pantone ® 266 CMYK: 60.75.0.0 Pastel Mauve Pantone ® 263 CMYK: 10.20.0.0 Light Mauve Pantone ® 673 CMYK: 5.65.0.0 Dark Red Pantone ® 200 C M Y K : 15 .1 0 0 .1 0 0 . 0 Core Logo Red Pantone ® 185 C MYK: 0.95.95.0 Pastel Red Pantone ® 496 CMYK: 0.20.10.0 Light Green Pantone ® 376 CMYK: 50.0.95.0 Dark Green Pantone ® 3425 CMYK: 90.35.95.35 Mid Green Pantone ® 347 CMYK: 85.0.85.0 Pastel Green Pantone ® 2275 CMYK: 10.0.20.0 Core Logo Black Pantone ® Black 6 C MYK: 20.20.20.100 Mid Grey Pantone ® Cool Gray 1 CMYK: 15.0.0.75 Dark Blue Pantone ® 286 CMYK: 100.100.0.0 Core Logo Blue Pantone ® 2132 CMYK: 95.65.0.0 Pastel Blue Pantone ® 277 CMYK: 28.5.2.0 Pastel Grey Pantone ® 5315 CMYK: 4.3.3.4 Light Red Pantone ® Warm Red CMYK: 0.78.75.0 Light Grey Pantone ® 429 CMYK: 5.0.0.50 Light Blue Pantone ® 2925 CMYK: 75.15.0.0 CMYK and Pantone ® specifications All of our colours can be printed using the 4-colour CMYK printing process or as solid Pantone ® special colours. Where possible, it is advisable to obtain printed or digital proofs, before final production, to ensure we achieve the best possible result. The colours shown on this page and throughout these guidelines aren’t intended to match the Pantone ® Colour Standards. Logo Framework Elements Expression Gallery Information
Royal British Legion Brand Book Page 26 Page 28