Brand guidelines Royal British Legion 44 Our visual expression framework — using imagery Cropping imagery Please consider the following when cropping images to place within the right panel of our visual framework. 1. T hink about where the type sits over the image and crop accordingly 2. A lways centre the subject within the crop 3. C lose crops focus the subject matter and are more dynamic 4. E nsure the crop helps create a strong holistic composition of each communication. Need some advice? If you are serving or have ever served in the Armed Forces, pop in for a chat, we’re here for you. rbl.org.uk Let’s talk Need some advice? If you are serving or have ever served in the Armed Forces, pop in for a chat, we’re here for you. rbl.org.uk Registered charity number: 219279 Let’s talk Logo Framework Elements Expression Gallery Information
Royal British Legion Brand Book Page 43 Page 45