Brand guidelines Royal British Legion 64 Using imagery — things not to do 4. Things not to do To maintain a strong and distinctive brand, it is important to use our imagery at its best. Please remember to... 1. C onsider how the image works with typography, be mindful of o bstructing the image 2. C rop images so that the subject matter is centred and balanced 3. N ot use cutout images 4. N ot use imagery that uses our old brand, where possible Need some advice? If you are serving or have ever served in the Armed Forces, pop in for a chat, we’re here for you. rbl.org.uk Let’s talk Need some advice? If you are serving or have ever served in the Armed Forces, pop in for a chat, we’re here for you. rbl.org.uk Registered charity number: 219279 Let’s talk 1. 2. 3. Logo Framework Elements Expression Gallery Information
Royal British Legion Brand Book Page 63 Page 65