Photography Style 47 • Depict an irresistible, relatable energy that sparks an emotional connection. • Select model talent that clearly depicts Bold Bestie and her friends/family. This personality should come through in their look, expression and styling.​ • Select photographer and director that has solid experience in eliciting and achieving these attributes and qualities.​ • Depict family members & friends/neighbors gathering and sharing an experience with a lively energy and a true - to - life feel. • Balance candidness with intentional styling and art direction — we’re not going for the production quality of amateur snapshots or stock photos.​ BRAND GUIDELINES People