Frames are the key elements in creating layouts. Below is a chart that shows different Frame options, their corresponding layouts, and variations upon layouts. Using Frames in layouts 97 Frames | Design Elements Frames Frame layouts Word Frame Reflect layout Experience layout Product layout Simple Frame layout Word Frame layout MoistFresh Zone keeps vegetables Product Frames Simple Frame Frame layout don’ts DO NOT use product photography that faces the same direction as the Frame. DO NOT crop Product Frames. DO NOT overlap Frames and product photography. DO NOT create custom Frames.