User Scale and Utilization Ratio of Netnews/Mobile Netnews Dec. 2015 – Dec. 2016 10,000 persons 61390 100% 60000 56440 57126 82.0% 84.0% 50000 77.7% 80% 48165 82.2% 40000 60% 30000 40% 20000 10000 20% 0 0% 2015.12 2016.12 The number of netnews users The number of mobile netnews users The usage rate of netnews (by all netizens ) The usage rate of mobile netnews users (by all mobile netizens) Source: Statistical Survey on Internet Development in China 2016.12 Figure 54 User Scale and Utilization Ratio of Netnews/Mobile Netnews Dec. 2015 – Dec. 2016 As basic Internet applications have developed for many years, network news has entered a relatively mature stage of development. In 2016, the market showed the following characteristics: As content is being displayed in creative forms, new requirements for governmental supervision are presented. In 2016, news agencies enriched forms of news by developing short videos and live broadcast, which improved users’ experience. The new real-time broadcasting form presents higher requirements for censoring news. In November 2016, Provisions on the Administration of Internet Live-Streaming Services were released by the Cyberspace Administration of China. With the forms of network news developing in the future, the government must improve its supervision. Social networking platforms become an important tool for spreading news and collecting materials. The collaboration between information clients and social networking tools such as Weibo and WeChat greatly enhances the scope and speed of news communication; We Media applications based on social networking have an advantage of user scale, bringing out more sources of news material. In 2016, social media became the source of many hot social issues and further encouraged news websites and traditional media to follow up. 62 Content and users have been hotly contested by various media. Commercial media platforms The 39th Statistical Report on Internet Development in China

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