Target Usage Guidelines Target Signature Target GiftCards Logo: Use either the Target GiftCards standard logo or the Target GiftCards logo with the tagline “Celebrate. Motivate. Reward.” The word “GiftCards” should be one word with the “G” and “C” capped. Celebrate. Motivate. Reward. Target Signature: The Target Signature consists of the Target Bullseye Design and the Target Logotype. The Target Logotype is rarely used alone. The relative position and placement of these two elements should always remain consistent and never be altered, re-created or rearranged in any way. Use provided electronic artwork to ensure consistency. The Target Signature cannot be used as a word within a sentence. It must stand alone. Correct Usage Incorrect Usage Bullseye Design Target Logotype Placement: It is preferred that the Target Signature be used only in promotional materials in which several redemption options are featured, and all the participating retailer logos are displayed together for selection purposes. Whenever possible, Target should have prominent placement. In all other cases, the Target GiftCard image should be used instead of the Target Logotype. Reach out to the Target GiftCard team regarding logo usage questions. Example: In a hotel loyalty program, guests earn points that can be redeemed for a variety of items, including a Target GiftCard. In this case, the Target Signature may be used in the catalog of redemption options or on the redemption website. Correct Usage Incorrect Usage Redeem your points for gift cards from any of the merchants listed below: Redeem your points for gift cards from any of the merchants listed below: 5