DEVELOPING A VISUAL STORYTELLING ROAD MAP: FROM STRATEGY TO IMPLEMENTATION 165 • Stunts and sports. The action capabil- Tools for Creating ities of a GIF make it easy to share the Infographics game-winning shot or an unbelievable stunt Infogr.am • This popular plattffoorm harm s in a short-form animation. cs crea • TV shows, movies, and music videos. seen thousands of infographics created simple, GIF enthusiasts often parse pivotal scenes to date. Infogr.am is nice and simple, dfea- in TV shows, movies, and music videos. and it has a lot of power-packed fea- Add in text, and you can relive a favorite tures. Find it at http://infogr.am. moment over and over. InfoActive • This platform helps users build interactive infographics and live Infographics data visualizations. Find it at https:// infoactive.co. While the case for using infographics as part Easel.ly • This tool takes a theme- of a visual storytelling program is strong, it’s based, drag-and-drop approach to a medium that cannot be forced. All of the infographic creation, with a small factors—data, design, visuals, layout, and selection of just “vhemes” (visual color—must come together harmoniously. themes). Find it at http://www.easel.ly. Though they are free and rather easy to use, Piktochart • Create an innovative we recommend working with a designer to infographic using a combination of dif- build your own, custom-branded infographic. ferent types of visualizations: themes, Since this is a popular medium, it is critical to icons, images, and charts exporter. ensure the visual represents your brand well. Find it at http://piktochart.com. Visual.ly • This is an easy-to-use tool for creating custom infographics. Find it at http://create.visual.ly. iCharts • Use this to create great looking charts in minutes with interac- tive and easy-to-share data. Find it at http://www.icharts.net.