PRAISE FOR The Power of Visual Storytelling “ Smart marketers know that visual storytelling is “ If a picture is worth a thousand words, The the essential new skill in everything marketing Power of Visual Storytelling is worth a million.” and social. This book is not only a complete „ SCOTT MONTY, Manager, Global Digital and overview of the breakout trend but, most Multimedia Communications, Ford Motor Company importantly, the key to doing it right, a total Right Hook!” “ Ekaterina and Jessica not only live visual market- „ GARY VAYNERCHUK, New York Times ing, they help define it. If you’re in marketing or bestselling author of Crush It! and Jab, Jab, Jab, in any form of customer engagement, this book Right Hook is for you.” “ A valuable guide to understanding how to „ BRIAN SOLIS, visual storyteller and author of Whats the Future of Business: Changing the Way develop powerful marketing programs using the Businesses Create Experiences art of visual storytelling.” „ GUY KAWASAKI, author of APE: Author, “ A visually stunning, intelligent, and practical Publisher, Entrepreneur and former chief evangelist book, The Power of Visual Storytelling is the of Apple guidebook for innovative marketing in the digital era. This book has it all!” “ The Power of Visual Storytelling is the new mar- „ CHIP CONLEY, founder of Joie de Vivre keting bible! Filled with proven examples and Hospitality and author of Peak practical how-tos, this book is the road map to engaging customers like never before.” “ Learn from experts Walter and Gioglio how „ NANCY BHAGAT, Vice President, Global to harness the emotional power of pictures. Marketing Strategy and Campaigns, Intel Tapping years of hands-on experience, the authors marry a deep knowledge of tools and “ Social media trailblazers Walter and Gioglio take best practices with a framework to create a us on a ride into the hottest new marketing coherent strategy road map. You’ll want to trend, visual storytelling. A must-read for the keep this book close by as you engage on the C-suite, savvy marketers, and anyone looking to social web!” succeed in the social era.” „ CHARLENE LI, New York Times bestselling „ JEFFREY HAYZLETT, primetime television host author of Open Leadership and founder of of Bloomberg TV and bestselling author Altimeter Group
The Power of Visual Storytelling: How to Use Visuals, Videos, and Social Media to Market Your Brand Page 2 Page 4