USE OF THE WORLD GAMES LOGO 1. It should be emphasized that IWGA Member Federations and participating federations are strongly encouraged to use The World Games logo in all communication about the Games, and in branding at their events. The World Games flag may be flown at the events as long as no association with any commercial partners is created. 2. Official IWGA Partners, upcoming Host Cities and National Sports Organisations are encouraged to use the logo in their communications, including websites, as long as no association with any (other) commercial partners is created. 3. The IWGA logo should be on the IWGA Member’s official website with a link to the official website of The World Games, www.theworldgames.org. This logo can be one of the following: a) The clean IWGA logo b) The IWGA logo with the text “A member of” c) The combined clean logo of IWGA & TWG2022 d) The combined logo with the text “On the programme of” 4. The logo shall be referenced in a list of logos of other non-commercial entities. However, no association in any circumstances shall be created with IF’s sponsors’ logos or any other non-IWGA commercial partners. The logos must be separated either textual or visual. 5. The World Games logo can be used in IWGA Members’ official publications except on the cover of the publication. The context must be non-commercial. This logo can be one of the following: the IWGA logo with the text “A member of”, the clean IWGA logo, or the combined logo IWGA & TWG2022 with the text “On the programme of”. Page 6
The World Games Brand Book Page 5 Page 7