3.6 Secondary color use cases Tone-on-tone Tyson’s Pride Dark mustard seed Dark sage Dark cayenne We occasionally use tone-on-tone values on C/M/Y/K on C/M/Y/K on C/M/Y/K on C/M/Y/K of our colors in long form applications. This treatment should be used to draw attention to or separate information, or to create visual rhythm in scenarios with heavy use of Tyson’s Pride blue. For tone-on-tone secondary colors, use Our story Innovation Responsible food Loved brands We care Transparency the dark value for text (not the main value) Our 2016 Sustainability Report set on top of the light value background. Subhead about the report here This ensures legibility. For tone-on-tone blue, simply use Tyson’s Reduced our total Pride blue for text on top of its light value recordable incident About this report rate by 12% compared About yson to fiscal 2013 counterpart as the background. LEARN MORE > — Workforce Tone-on-tone use in web. and culture Lorem ipsum dolor sit amet consectetuer adipiscin elit sed diam nonummy nib euismod tincidunt Tyson Foods Brand Guidelines June 30, 2017 V 1.0 LEARN MORE > 18 More than 91 chaplains provide compassionate Animal ellbein Responsibility pastoral care to team members and their amiles LEARN MORE > ie sustainability Marketplace report archive Environment Si AR ­E > Home | Site Map | Privacy Policy | Terms of Use | Leal | ontact Us Copyright © 2017 Tyson Foods, Inc. Trademarks and registered trademarks are owned by Tyson Foods, Inc. or its subsidiaries

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