leaving a positive legacy for our world Creating an inclusive workplace for associates An inclusive, bias-free and equitable workplace enables all associates to be celebrated for who they are and to reach their full potential. In 2021, we transformed associate experiences through behavioral inclusion in our recruiting, training and education efforts. Those efforts tangibly came to life in ways such as: o Inclusive Recruitment Strategies: Standardized the number of interviewers and interview questions asked in screenings to create a consistent experience for all candidates; ensured at least two diverse individuals are considered for corporate roles where gender or ethnicity are underrepresented in director and above roles. o Created and Launched Our Inaugural Diversity Week: Dedicated time to celebrate intersectionality and types of diversity that aren’t formally recognized at other parts of the year, such as intergenerational diversity and disability awareness. o Introduced Stronger Together : A 21-day challenge for associates to build personal habits through everyday inclusive actions. o Invested $2 Million in Inclusion in Action: Mandatory quarterly in-store training for all store and salon associates and leaders on topics including unconscious bias, creating equitable shopping experiences and building trust and empathy. o Established Diverse Leaders Program: Leadership-led program to empower, inspire and educate high-potential diverse associates. DEI Recognition Forbes’ Best Employers for Women Forbes’ Best Employers for Diversity DiversityInc 2021 Noteworthy Company for Diversity Diversity at Ulta Beauty As of January 29, 2022 Ulta Beauty Associates In 2021: 39% diverse hires across all corporate associates Ulta Beauty leadership (director level and above) consists of 65% women and 25% people of color 50% diverse hires at the director level and above 2021 ESG Report 15 People Introduction Environment Product Supplemental Data Community