Visa Credentials and Card Art: Digital Card Art cont’d Digital card art Other options • Card art is easiest to recognize in landscape orientation. Please display card art in landscape at moments when the user needs to acknowledge or select a card. • The Contactless Indicator icon denotes contactless payment capabilities. It can Contactless Indicator be used to indicate the availability of contactless payment if the consumer’s device supports that functionality. • The Contactless Indicator should not be confused with the Contactless Symbol, which is a mark that denotes the ability to receive contactless payment. The contactless symbol is often used on point-of-sale devices that read contactless cards or mobile devices during payment. • The Contactless Symbol should never appear on card art. • Both the Contactless Indicator and the Contactless Symbol are trademarks owned by EMVCo (www.emvco.com) and all usage must conform to its standards, as well as Visa Product Brand Standards. Contactless Symbol Render card art in full display whenever possible Contactless Indicator vs. Contactless Symbol Partical card image is applicable as long as users have seen the card image in its full size, and able to access the full card image Visa Digital Brand Guidelines © 2018 Visa. All Rights Reserved. 21
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