STATIONERY BACK TO CONTENTS Business cards with the Which business card should I use? Volvo Spread Word Mark I am.../ Volvo only Volvo and other brands I sell and service... 1 Use Volvo-branded business cards when A Volvo-owned 1 Volvo business card. 1 Volvo business card, dealer Very Long Name Very Long Surname Academic Title representing Volvo. Dealer-branded business when representing Volvo Very long job title – covering very many areas Department name | Main department cards are allowed, but not preferred. (mandatory). Volvo business entity name Dealer Company name T. +46 00000000 | M +46 00 00 00 00 very.long.name.very.long.srnamevolvo.com An independent 2 Volvo business card 2 Volvo business card treet address | ilding | rea dealer City tate ip code | Contry ­ebsite.com (preferred). “Authorized (preferred) when dealer for...” should be representing Volvo. included above the “Authorized dealer for...” dealer company name. should be included above the dealer company name. Name Surname 3 Dealer-branded business Job title card with Volvo Spread 3 Dealer-branded business 2 Authorized dealer for Volvo business entity name Dealer Company name Word Mark. card with Volvo Spread T. +00 00 00 00 00 [email protected] Word Mark. Street address City, State, Zip code | Country website.com Independent dealers may include the Volvo Spread Word Mark on 3 their business card. Place the Volvo Spread Word Mark in the opposite corner from the dealer logotype. 4 Additional brands. Name Surname Always ensure a clear zone of at Academic title/Job title least 3X the height of the Volvo Dealer company name 123 Any Street, Anytown, Postcode Country Spread Word Mark to any other Telephone: 000 0000 000, Fax: 000 0000 000 [email protected] logotypes. All brands must be given www.dealercompany.com equal visual status (excluding the dealer logotype, which can be more 3 Checklist prominent). The Volvo Spread Word 4 Mark must never be smaller than • Only use bright white, high quality stationery paper with 20 mm in width. the best environmental credentials. • Present official web addresses (optional), e.g. to corporate, Name Surname market or dealer websites. Do not present social media Academic title/Job title OTHER Dealer company name BRAND or campaign website addresses. 123 Any Street, Anytown, Postcode Country Telephone: 000 0000 000, Fax: 000 0000 000 OTHER • Safeguard that the business cards produced are properly [email protected] BRAND www.dealercompany.com approved prior to final production and distribution. VOLVO EXPERIENCE AND IDENTITY GUIDELINE – DEALER EDITION JANUARY 20221 54

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