STATIONERY BACK TO CONTENTS Business cards with the Which business card should I use? Volvo Spread Word Mark I am.../ Volvo only Volvo and other brands I sell and service... 1 Use Volvo-branded business cards when A Volvo-owned 1 Volvo business card. 1 Volvo business card, dealer Very Long Name Very Long Surname Academic Title representing Volvo. Dealer-branded business when representing Volvo Very long job title – covering very many areas Department name | Main department cards are allowed, but not preferred. (mandatory). Volvo business entity name Dealer Company name T. +46 00000000 | M +46 00 00 00 00 very.long.name.very.long.srnamevolvo.com An independent 2 Volvo business card 2 Volvo business card treet address | ilding | rea dealer City tate ip code | Contry ebsite.com (preferred). “Authorized (preferred) when dealer for...” should be representing Volvo. included above the “Authorized dealer for...” dealer company name. should be included above the dealer company name. Name Surname 3 Dealer-branded business Job title card with Volvo Spread 3 Dealer-branded business 2 Authorized dealer for Volvo business entity name Dealer Company name Word Mark. card with Volvo Spread T. +00 00 00 00 00 [email protected] Word Mark. Street address City, State, Zip code | Country website.com Independent dealers may include the Volvo Spread Word Mark on 3 their business card. Place the Volvo Spread Word Mark in the opposite corner from the dealer logotype. 4 Additional brands. Name Surname Always ensure a clear zone of at Academic title/Job title least 3X the height of the Volvo Dealer company name 123 Any Street, Anytown, Postcode Country Spread Word Mark to any other Telephone: 000 0000 000, Fax: 000 0000 000 [email protected] logotypes. All brands must be given www.dealercompany.com equal visual status (excluding the dealer logotype, which can be more 3 Checklist prominent). The Volvo Spread Word 4 Mark must never be smaller than • Only use bright white, high quality stationery paper with 20 mm in width. the best environmental credentials. • Present official web addresses (optional), e.g. to corporate, Name Surname market or dealer websites. Do not present social media Academic title/Job title OTHER Dealer company name BRAND or campaign website addresses. 123 Any Street, Anytown, Postcode Country Telephone: 000 0000 000, Fax: 000 0000 000 OTHER • Safeguard that the business cards produced are properly [email protected] BRAND www.dealercompany.com approved prior to final production and distribution. VOLVO EXPERIENCE AND IDENTITY GUIDELINE – DEALER EDITION JANUARY 20221 54
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