EXTERIORS AT DEALERSHIPS BACK TO CONTENTS Do not These examples show improper use of signage. Note that incorrect signage will not only have a negative impact on the customer experience. It may violate trademark rules and cause legal consequences and unnecessary costs. The property dimensions allow installation of a Volvo Pylon at gate. Never place other brand logotypes on a Volvo sign. The Volvo Iron Mark logotype or the Volvo Word Mark Never intrude on the clear zone. Never use the Volvo Blue color for logotype must never be reproduced as line art or decorative purposes on buildings or painted. Use only official Volvo signage, produced and other objects. delivered by an approved supplier. VOLVO EXPERIENCE AND IDENTITY GUIDELINE – DEALER EDITION JANUARY 2022 91
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