PREFERRED & INNOVATIVE MATERIALS O INTR To create sustainable products, PREFERRED MATERIALS FRAMEWORK • Soil and land use • Resource use and waste we start with design. This year, we In 2021, we created • Human rights • Animal welfare a Preferred Materials created tools to help our internal Framework to evaluate We aligned our methodology with the Textile Exchange’s Preferred Fiber and Material Matrix, individual materials. which was released to members in 2021 and made teams easily choose more responsible public in 2022. We’re transitioning to preferred ANET The framework supports our Material Innovation materials to reduce our environmental impact PL materials from the start. Library and our broader emissions reduction and emissions in support of our Science-Based strategy. We use a lifecycle approach to determine Target. For example, by prioritizing alternatives to what’s “preferred,” assessing each material against conventional cotton such as recycled or organic, environmental and social impacts including: we make progress against our climate goal. INNOVATION innovative materials and propose a product. We received 14 concept submissions from five different • Climate and GHG emissions As we transition to this framework, we’ll work with To guide our transition to departments across Rejuvenation, focused on • Water use our brands to raise the bar—using materials that recycled, bio-based and renewable materials. This • Chemicals and toxicity reduce our environmental impact. OPLE lower-impact, recycled and year, we’ll expand our Material Innovation Library PE responsible materials across to our vendors, as they often provide us with research, development and innovative ideas. our brands, we launched our In addition to raw materials, we consider the Material Innovation Library. chemicals and finishes used in our products. We use certifications including GREENGUARD The library provides a consistent way of defining, and STANDARD 100 by OEKO-TEX® to test our vetting and sharing the raw materials we consider company-produced products and make sure “preferred” for products. This process allows us they’re free from harmful chemicals and volatile PURPOSE to evaluate innovative materials, such as leather organic compounds (VOCs). alternatives, and determine how to use them in product development. Pottery Barn Kids met its goal to produce 100% GREENGUARD Gold Certified furniture in 2020. Wherever possible, we divert materials from Now, our other brands are expanding their certified T 2021 waste streams and use recycled and lower impact products: 100% of Williams Sonoma Home’s materials like Tencel™ to reduce our environmental upholstery is GREENGUARD Gold certified, impact. We train brand and merchant teams to use Pottery Barn Teen achieved 100% GREENGUARD the library, integrating sustainable materials into Gold Certified wood furniture in 2021 and is on T REPOR products at the concept and design phases. track to offer 100% GREENGUARD Gold Certified C A APPENDIX upholstery by the end of 2022. IMP In 2021, the Rejuvenation brand went further, hosting a Sustainable Materials Competition and issuing a company-wide open call to research 33 34