Logo The X logo is black or white. It must be legible and maintain the integrity of its form. Our logo should be large and clear in external communications. Color Treatment Logo should be white on black background or black on white background. Clearspace The empty space around the logo should be at minimum equal width left, right, top, bottom. Exception: For non-digital or non-monochrome environments, the logo should be white on darker backgrounds and black on lighter backgrounds. 3